The Skool MRR Payment Hack for High Ticket Coaching

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Jun '24 (edited) • 💎 Gems

When Skool payments first came out I was pumped and disappointed at the same time.

I loved the idea of being able to run payments through skool and see MRR on the dashboard but I hated the fact that I could only charge up to $999/m. ( but found a work around which I'll share in this post)

For some context my PRE-SKOOL 1:1 Coaching Offer was $10k or $750/Week for 16 Weeks which doesn't work with the skool payment limitations of $999/m.

This drove me nuts tbh.

But I can see (maybe a small glimpse of) what Sam & Hormozi are doing.

They are changing the game ... in more ways than one.

And one big way they are changing the game is by bringing more Transparency and Trust into the marketplace... Which let's face it has been a MASSIVE problem (at least in the business coaching space)

The limitations of the skool platform breed creativity, builds trust and removes all the fluff.

✅ There's likely a reason you only get 1000 words on the about page.

✅ There's likely a reason you only get $999/m for payment options

✅ There's likely a reason why the majority of feature requests get declined (still crossing fingers for that scheduled post feature but whatever if it never happens I trust the limitation is actually making the platform better... less is more... simple scales)

The reality is if I am going to build my business on Skool, then it makes sense to learn all the rules as best I can and play the game by the skool rules.

It's just like the game of money. Taxes are the rule book for how to make and keep your money you become wealthier when you learn to play the game.

So here are a few ways we changed our game with a high ticket offer to better align with the skool rules.

💎 We use a 2 Skool System

1 Free Community
1 Paid Community

💎 Our Paid Community has 2 Tiers or levels of support (High Ticket + Low Ticket)

Content is the same in both tiers
Community Support = Low Ticket
1:1 Coaching = High Ticket

💎 We changed our 1:1 offer and Pricing

We extended the Time frame from 4 months to 6 months
We created a better course to streamline implementation & Accountability
We added more group coaching calls
We reduced our scheduled 1:1 coaching by half and created Milestones to be met before booking a call.
We kept the Pay in Full Price the Same - $10k
We made our payment plan $999/bi-weekly ($12k for 6 months)
Which gives clients more support but less of my 1:1 Time - more white space in calendar.

💎 We can now transition 100% of our subscription payments to skool

We still take single $10k Payments through stripe
We use our 2 Communities (Free & Paid) to Charge $999/m by switching the subscription button for a quick minute while enrolling 1:1 clients... then switch it back to Free and $299/m

💎 Some Final Thoughts....

We are limiting our 1:1 Program to 25 Clients (25 x $1k/bi-weekly = $50k/m) (few spots left)
This works out 25 Hours a month of scheduled 1:1 client delivery (6 hours a week)
We will do waitlists, have applications and open up enrolment twice a year
And while our 1:1 container is closed we invite people to join our paid community for $299/m allowing us to scale and build a community of paying clients whom a % of them will likely want to join our 1:1 when we open up enrolments.

This 2-Tier-Offer-set-up allows us to make sales every day while also having a solid MRR foundation of 1:1 Coaching Clients. Stability + Scaleability 🙌🏼
This business model blends the best of both world... High Ticket + Low Ticket in the same community, teaching the same content and charging more money for speed and ease.
The business model has a a 50% profit margin (after paying myself) with a team of 4 (EA, Setter, Head Coach & myself) and spending 10% of MRR on Ad spend. (Will come back to this post in 6 months time with the update)
This business model is so simple and feels so light.
This business model is sustainable and scaleable ...
Did you realize skools payment system is an ecosystem?
Did you realize that if someone has their CC on file it's a 1 Click purchase to join ANY other community on this platform?
Did you notice that the about pages look and feel like an amazon check out page?

Hopefully this is helpful to anyone selling high ticket and trying to find a solution to use skool... and maybe win the skool games ;)

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