Before you spend hours designing a beautiful cover, ask yourself one question...
๐ช๐ผ๐๐น๐ฑ ๐ฎ ๐ฐ๐ผ๐บ๐ฝ๐น๐ฒ๐๐ฒ ๐๐๐ฟ๐ฎ๐ป๐ด๐ฒ๐ฟ ๐ถ๐ป๐๐๐ฎ๐ป๐๐น๐ ๐ธ๐ป๐ผ๐ ๐๐ต๐ฎ๐ ๐บ๐ ๐ฏ๐ผ๐ผ๐ธ ๐ถ๐ ๐ฎ๐ฏ๐ผ๐๐ ๐ท๐๐๐ ๐ณ๐ฟ๐ผ๐บ ๐๐ต๐ฒ ๐๐ถ๐๐น๐ฒ?
Too many authors try to be clever when they should be trying to be clear.
If a reader has to stop and figure out what your title means, guess what the book is about, or read your description just to understand it, you've already created friction. On Amazon, buyers make decisions in seconds.
A strong title should immediately communicate:
โ
Who the book is for
โ
What problem it solves
โ
What outcome the reader can expect
Then let your subtitle do the heavy lifting by adding clarity, narrowing the audience, and explaining the transformation.
One simple exercise from the Publishing Playbooks: Don't settle on the first title you think of. Write at least three title options before making your final decision. You'll often discover a stronger, more marketable title by exploring a few variations. ๐ Right now, the complete Publishing Playbooks bundle is on sale for just $15. That includes all four playbooks in one package (normally $27). If you're serious about publishing books that people actually click on and buy, this is one of the best investments you can make.