1. 2:44 - The "Whoever Can Spend More Wins" Principle
2. 7:46 - Why Brand/Fame Beats Ad Tactics
3. 17:22 - Coming to HYROS
4. 28:33 - Major AIR Product Announcements
5. 36:30 - Agency White-Label Model Explained
6. 44:05 - Building an Empire (Product vs Fame)