I found it useful to jump into product maps last week... but I could be clearer on what a good one "looks like."
(You can hit a target much more easily when you know what you're aiming at.)
Initial brain dump... Effective roadmaps:
- Follow the "3 stages, each with 3 steps" format (LOVE chunking it down, for simplicity).
- Have stage and step titles that are clear and enticing to potential clients.
- Each of the 9 steps produces a result that is useful to, and valued by, the client.
Your thoughts and add's?