@Sam Greiner has been preaching the Goosepel in our community and just put an awesome post together that I wanted to share here. She thought it was too long to share in Goosify but I think if you are new here or having difficulty growing your community its a great summary of things we have learned from this community that has directly impacted to our growth ________________________________ We kicked all of this off by talking about how you really need to unlearn so many traditional business practices in order to be successful on Skool. Some of us on the call shared that we've started & grown many businesses over the years, & as much as that will ALWAYS be an asset to your Skool community, it's not going to be an end all. Skool is such a different animal in that way. It is all centered around building community & fostering genuine relationships with people - and yes, the Skool Games and the money aspect is also a key component, but you can't get to that point WITHOUT establishing that community part first. 1. To start, let's talk about THEME. This was such a huge take away for Brian and I because we were able to take our super boring/basic community about taxes & actually make it fun/enjoyable (not only for our members, but also for us)! Goose often refers to his community as "Broccoli Wrapped in Bacon" - meaning that you make something so fun & appetizing for people that they don't even realize they're learning & getting benefits from it. So, our community is clearly about taxes, but we have a Napoleon Dynamite theme that offsets the boring nature of taxes lol. It also helps give your members a safe space to open up when YOU set the tone with a non-traditional theme. If you don't already have a theme in your own community, I challenge you to think of one! Go back to your childhood & think of something that makes you laugh or smile - something that YOU love. When we've presented this question at our IRL events, some people have come up with: a cooking theme, a city theme, a movie/TV show theme, and even a music genre theme! It can literally be anything that gives you joy & just run with it! Also, don't second guess yourself & wonder if others may not like it. I'm sure most of you aren't the biggest Napoleon Dynamite fans lol, & that's totally okay... it just makes the community fun & disarming. However, I LOVE Napoleon Dynamite & it's my favorite & most-quotable movie, so it brings me extra joy every time I come into Tax Class & that's an unmatched feeling.