Oct '24 โข ๐ Chat
โถ๏ธ My Prediction Is Coming True... Again
My Prediction Is Coming True... Again
What the future of YouTube will look like, and how to capitalize on it.
I tend to be VERY good at predictions. A 6th Sense you could say ๐ฎ
At the mansion, I was talking at length to anyone who would listen,
particularly @Wiktor Romanowicz @Daniel Bissonnette @Andrew Kirby @Matthew Thompson & @Kai Nemzer about the shift of YouTube into something "new".
โ I predicted that YouTube would lean into binge-style content. (like Netflix)
And now months later they are changing the foundation and competing for this style.
[plus the other changes done this month about LIVE updates]
I wanted to bring this to everyone's attention so you can think differently about YouTube.
I've predicted YouTube changes 3 times over in the past few years. This time is more a foundational shift.
You can work towards this by creating ongoing content. "series" "Kardashians"
You can create go live and use those. - Bonus, go live for a LONG time. Twitch style!
Think about it from YouTube's Perspective, the more time on the platform the better.
People now use YouTube "passively" and on their TV more now.
Study Viewer Retention and watch your analytics closely.
Retention will be king now.
(made this video for more thoughts on this)
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โถ๏ธ My Prediction Is Coming True... Again
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