Jun 11 • ⚔️ Strategy & Tactics
Product selection
In July, I want to launch a PMAX campaign with a €50 budget. Right now, my website only has women’s dresses, but the learning phase takes about 4 weeks, which means I’ll end up in August still running ads for dresses. Since dress demand usually starts to drop in autumn, I’m thinking I should import autumn products instead.
What would be the best strategy in this situation?
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Product selection
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