Success in Africa: Capital vs. Consistency? 📈
Ma'am Sentini’s post about the billion-dollar market in Africa (starting with Ghana 🇬🇭) got me thinking about what it actually takes to win here
In your opinion, what is the most important "currency" for a diaspora entrepreneur? Is it
A) Financial Capital (The funds to scale)
B) Social Capital (The right local connections)
C) Cultural Intelligence (Understanding how things work on the ground)
I’m leaning towards B! What do you think please?
And I'm a Ghanaian and this where I'm based and an emerging young entrepreneur I know why I'm leaning towards B 😅