I think I banned complaining from this group. Somewhere. It's probably in the rules. Would you like to complain about clients? Working in isolation? Existential dread? They're all fair game. Possibly, we can come up with solutions here, too...and stop complaining. But where's the fun in that?

Hey Funny Money Makers 👋 I'm Tammy, and I'm new here. Which is a sentence I've been saying a lot lately because I am firmly in my "starting over" era (I'll explain). Here's the quick version of how I got... here. Fourteen years in corporate. Came in as an entry-level sales assistant, worked my way up to managing brand relationships across the region, and collected enough leadership styles along the way to fill a very uncomfortable HR training video. (I won't. Probably.) It was genuinely the best place to work (until it wasn't). And then one day, the corporate decision-makers needed to reduce headcount to make the numbers look good ahead of a merger. Gentle Reader, I was part of the headcount. They got bought a few months later. It worked out great for them. 🙃 That launched an eight-year entrepreneurial adventure and launched a marketing consultancy with a co-worker who also got caught up in the layoff. The best part of that was learning how to get scrappy. Last year, I outgrew my lane and decided it was time to build something entirely mine. Now I'm here, building my own social ads business. Oh, and my kid is getting ready to graduate high school and empty the nest. So when I say I'm firmly in my "starting over" era, I mean like... all of it. And I'm excited. The dream is big. The coffee intake is bigger. Glad to be in the room with you all. 🌸

How I Get Facebook to Add 56+ CUSTOMERS (No, Not LEADS) to My Email List Every Month Like Clockwork—at a Slight Profit Only takes a couple hours of effort per month and it’s way lower stress compared to hiring an ad agency or watching Zuckerberg siphon money out of your bank account while his cold lizard tongue laughs and laughs and laughs… Read the report in stunning Google Doc formatting here ### I’ve got a stable ad campaign running to a low-ticket product on Facebook and Instagram. Since March of 2025, this campaign has been working with little intervention, slightly profiting to the tune of 1.21x ROAS for over a year. That means for every dollar I put in, I’m getting $1.21 back. This is… ABYSMAL. I’m bragging about an ad funnel that barely profits when all these cool media buyer gurus are promising 1000x returns if you buy their $27 course? Lmao. I’ve bought a couple of those products before. They’re just lead magnets to whet your whistle, make you feel overwhelmed at running ads yourself, then you hire the agency who made the lead magnet to run YOUR ad campaign…which, by the way, somehow needs $500 a day to “test” ads. And they’re gonna need 2 months to test. And don’t expect to be profitable yet!!! Results are just around the corner. I even hired one of these agencies to improve my campaign last summer. They came in on my BEST month ever…and delivered my two WORST months ever, back to back, after implementing all of their amazing “INDUSTRY BEST PRACTICES.” Then I fired them, switched all my campaigns back to what I used before, and guess what? It worked again. 🙄 If I had to spend $500 per day to “test” something I’m going to be taking blood pressure meds and clutching my desk every morning worrying about going bankrupt. With the funnel I’ve built, I only spend between $50 and $150 per day. That’s enough to avoid consecutive days with no sales—which feels discouraging—and also not TOO much that you feel stressed about your budget.

Not for clients or your day job (if you have one of those). What assets did you build for yourself this week?

Wanna get the best gosh dang testimonials ever? I'm posting nothing but truth today on April Fools. Why make a holiday out of lies and trickery? Relax, Loki. Here's a deep cut for you--my favorite testimonial ever, back from my Upwork days. "Nick Bandy is an email marketing GOD." I could listen to this on loop, 24/7. I'm sure it didn't hurt with landing that $12,000 retainer, either.