📣 Facebook campaign gets off to a bumpy start – Who else has had this happen?

Hey Community

👋I'm currently in the middle of setting up a Facebook campaign for a new client and thought I'd briefly share my current situation – maybe some of you have had similar experiences or a better workaround 🙏

A quick breakdown of the problem: We actually wanted to integrate the client's existing advertising account into our BM, but that didn't work (for whatever reason).

So: created a new advertising account – all well and good – but: since the account is too new, a pixel can't be created.

Option 1: I'm using Facebook Lead Ads instead of a traditional landing page for now. Why? Because I can still track them – and after submitting them, I redirect the leads directly to a landing page where they then provide further information such as their phone number, desired date, etc. The landing page itself will then run without tracking for now, but at least we're getting the first contacts in, and we have a reasonably clean funnel start.

Option 2: Integrate the pixel on the client's landing page.

Has anyone done this before and knows if it works properly?

I'm curious to see how you handle it if there are problems with the BM setup or if the advertising account doesn't (yet) release full functionality.

Thanks in advance!

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