How The Top Sellers Write Their Tags To Get More Sales
What To Do:
  • Think of your tags as another way to say the same thing as in the title, for instance, if your title says " Personalized Dog Mom Mug For Her, then your tags should include things like dog lover, canine mom gift, etc...
  • Always use all 13 tags as each one left blank is a missed sale opportunity and use long tail keywords (3 or more words). The more specifically targeted to your product the better.
  • If a keyword phrase is over 20 characters, split it in to two tags. The algorithm can put them together.
  • There is always some debate on this, but I put my most targeted keyword phrase (the one that is in the front of my title) in my tags as well.
What Not To Do:
  • Never use your shop name as a tag unless you have a shop that is a name brand that people are searching for.
  • Never add a tag unless you have validated that there are customers using this exact phrase each month (Use a good keyword tool like Everbee.com)
  • Never trust AI for the tags. If you want to use it as a starting point you can, but it doesn't get used unless you validate it with a keyword tool... even if other competitors are using it.
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Jodi Johnson
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How The Top Sellers Write Their Tags To Get More Sales
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