A lot of wholesalers get stuck chasing cold lists, blasting SMS, or knocking doors... but here’s the truth 👇
Wholesale deals are found in Ads & Pay-Per-Lead funnels. Why? Because that’s where motivated sellers raise their hand first.
🔑 Why Ads & PPL Work
- Sellers come to YOU → They’re already motivated enough to click an ad or fill out a form.
- Faster pipeline → Instead of cold outreach, you’re working with warm leads.
- Scalable system → You can literally buy X number of leads each week and know how much activity you’ll generate.
📲 How It Works
- A seller searches “sell my house fast” on Google or sees a FB ad.
- They fill out a form or call the ad campaign.
- That lead gets sold as a Pay-Per-Lead (PPL) → either directly to you or multiple investors.
- Your job = be first, follow up fast, and lock it up before competitors.
⚡ Why This Beats Cold Marketing
- Cold calling/SMS = you’re interrupting people.
- Ads/PPL = sellers are already looking for a solution.
- Your closing ratio is way higher because they’re inbound, not outbound.
🎯 What You Should Do
- Test PPL platforms (Propstream PPL, NeedToSellMyHouseFast, local agencies).
- Have dispo buyers ready so you can immediately evaluate offers.
- Speed-to-lead is everything → call back within 5 minutes max.
🔥 Takeaway:If you want real momentum in 2025, stop only relying on old lists. Wholesale deals are in ads + PPL, because that’s where the sellers are telling you they’re ready to sell.