Low Engagement Shuts Down Competitor’s Community

One of the top competitors in my industry decided to shut down his large community of parents and students; see his sobering email below.

To those of us new to the skill of community building and engagement, please share a mindset and a few tips you have found helpful to build thriving and engaged communities.

Top competitor’s email.

Why I'm emailing

After much thought and careful consideration, we’ve made the difficult decision to close our Parent Community and Counselor Community. Why? In short, we haven't quite been able to reach the level of engagement we've hoped for, and we'd love our full-time team members to be able to devote their energy to other projects. 😳😳

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