15d • General discussion
Fake Traffic, Real Damage: Why Your Marketing Stats Are Lying to You
If you missed yesterday's Mastermind or want to revisit the strategies, here's the full recording.
In this session, Dave Lee covered:
• Why bots and fake traffic can quietly distort your marketing reports
• How low-quality leads impact ad performance and email deliverability
• Practical ways to identify fake traffic and build a cleaner, more reliable marketing pipeline
• Actionable steps to make better business decisions using data you can trust
Take some time to watch the replay and think about how these insights apply to your own marketing.
After you've watched, drop your biggest takeaway or one action you'll implement this week in the comments.
We'd love to hear what stood out to you!
Enjoy the replay!
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Fake Traffic, Real Damage: Why Your Marketing Stats Are Lying to You
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