We've all heard this saying before: Keep it simple, stupid. Basically, this means to avoid unnecessary complexity. However, mastermind and conference culture have been emphasizing complexity for the last ten years as a marker of success. Sure, I can understand that. But, what happens when your business model is too complex for its foundation? You end up having a bunch of problems in the middle of the business that should be fixed at the foundational level. Two examples: 1. Staffing and human resources 2. Use of technology Staffing and Human Resources: Turnover happens at a significantly higher rate than before COVID. In order to have a stable foundation, your onboarding and infrastructure need to be simple. You want the mechanics of your business and institutional knowledge easy to pick up and digest. Keep your foundation simple so that the middle of the business isn't picking up the bottleneck. Use of Technology: Most firms have duplicative and/or sprawling tech stack because they layer features on top of each other from different platforms rather than taking the time to find clear alignment and simplicity in execution. Lots of time is wasted on duplicative, misaligned, or overly complex tech systems. Call to Action: I have a few resources for you. - Here at Level Up, we offer systems analysis. During our assessment, we review both tech stack and human resources to ensure your system is balanced and well-positioned. - If you need a more complex diagnostic on your automations, my friend and colleague Elisa Silverglade does this work. - If you're looking for a fractional Chief Technology Officer (CTO), my friend and colleague Jacob Baron does this kind of work.