And that mistake is⦠having multiple CTAs on social media
You never want to have more than one CTA
Let me explain why:
1. Just look at some of the biggest names in our industry, like Alex Hormozi. On every single platform, he has only one CTA: to go and buy his new book.
2. "A confused buyer doesn't buy" If you give too many options, your prospect may feel confused and overwhelmed and simply decide not to take action.
So keep it simple, one CTA, one funnel, one offer
Hope you found this valuable,
Nikola