How a tiny change built more loyalty in my store community.
We tested something small; instead of just selling, we asked our customers for feedback on what they wanted next.
It shifted everything.
People stopped seeing it as "just a store" and started seeing it as "their brand."
That's when I realized:
The more you make people feel like they belong, the stronger the community gets.
Question: How do you make your community members feel like they own a piece of it?
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5 comments
Joan L. Dawson
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How a tiny change built more loyalty in my store community.
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