The Big Idea You’re not selling apps. You're selling solutions. People come to Pinterest searching for help, not entertainment. Your job is to connect their problem to the right app. Step 1: Pick ONE App + ONE Problem Every pin should focus on: - One app - One clear use case - One type of person Examples: - Notion → staying organized - Canva → creating content fast - ChatGPT → writing + thinking faster - CapCut → easy video editing Clarity always beats variety. Step 2: Create a Searchable Board Boards must be named after what people actually search. Good board names: - Productivity Apps - Apps for Moms - Small Business Tools - Content Creator Apps - Money Saving Apps Avoid vague names like “My Favorites” or “Random Tools.” Pinterest treats boards like categories in Google. Step 3: Use Pin Titles That Match Search Intent Your pin text should sound like a question or solution. Use formats like: - “Best apps for ___” - “Apps that help you ___” - “Free app I use to ___” - “This app replaced ___ for me” Example: “This app replaced my planner” “Free app that helps you stay organized” No hype. No yelling. Just answers. Step 4: Keep the Visual Simple Apps sell best when pins are: - Clean screenshots - Minimal text - Neutral or soft colors - One clear benefit Pinterest users want clarity, not chaos. Step 5: Link the Right Way You have two solid options: Option 1: Single App Page - One app - One benefit - One clear CTA Option 2: Benable Collection - 5–12 apps max - All apps solve the SAME problem - Collection name matches the board Example: Board: Productivity Apps Benable Collection: Productivity Apps I Use Consistency builds trust. Step 6: Posting Rhythm Keep it realistic: - 1–2 app pins per day OR - 5–7 pins per week Reuse what works. Pinterest rewards repetition.

Today is all about supporting real people behind real brands. Every purchase, share, save, and kind word keeps small businesses alive, visible, and growing. You don’t need a massive launch or a complicated funnel ... you just need to show up with intention. Here are easy Small Business Saturday offers you can put together fast: ✨ Simple Offer Ideas • A flash discount or bonus add-on • A limited-time bundle • A “supporter special” low-ticket product • A buy-one, gift-one offer • Early access to something upcoming • A mini product or starter pack • A behind-the-scenes or vault-style drop • A pay-what-you-can option • A bonus freebie with any purchase Keep it simple. One clear offer = easier yes. And a quick heads-up… I’m still actively building and adjusting things behind the scenes, so if you notice folders or sections that aren’t complete yet, that’s just part of the real-time building process. Thank you for being here at the ground level and supporting while things grow in motion. 📌 Important reminder: Supporting small doesn’t always mean spending ... sharing, engaging, and telling a friend matter just as much.

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