6d • PROMPTs & TOOLS
📌 How to Sell Apps on Pinterest
The Big Idea
You’re not selling apps. You're selling solutions.
People come to Pinterest searching for help, not entertainment.
Your job is to connect their problem to the right app.
Step 1: Pick ONE App + ONE Problem
Every pin should focus on:
- One app
- One clear use case
- One type of person
Examples:
- Notion → staying organized
- Canva → creating content fast
- ChatGPT → writing + thinking faster
- CapCut → easy video editing
Clarity always beats variety.
Step 2: Create a Searchable Board
Boards must be named after what people actually search.
Good board names:
- Productivity Apps
- Apps for Moms
- Small Business Tools
- Content Creator Apps
- Money Saving Apps
Avoid vague names like “My Favorites” or “Random Tools.”
Pinterest treats boards like categories in Google.
Step 3: Use Pin Titles That Match Search Intent
Your pin text should sound like a question or solution.
Use formats like:
- “Best apps for ___”
- “Apps that help you ___”
- “Free app I use to ___”
- “This app replaced ___ for me”
Example: “This app replaced my planner”
“Free app that helps you stay organized”
No hype. No yelling. Just answers.
Step 4: Keep the Visual Simple
Apps sell best when pins are:
- Clean screenshots
- Minimal text
- Neutral or soft colors
- One clear benefit
Pinterest users want clarity, not chaos.
Step 5: Link the Right Way
You have two solid options:
Option 1: Single App Page
- One app
- One benefit
- One clear CTA
Option 2: Benable Collection
- 5–12 apps max
- All apps solve the SAME problem
- Collection name matches the board
Example: Board: Productivity Apps
Benable Collection: Productivity Apps I Use
Consistency builds trust.
Step 6: Posting Rhythm
Keep it realistic:
- 1–2 app pins per day OR
- 5–7 pins per week
Reuse what works. Pinterest rewards repetition.
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📌 How to Sell Apps on Pinterest
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