Year 2, I almost walked away.
I'd been grinding for over a year. Reinvesting everything. Taking nothing. My friends thought I was crazy. "You left a director job for THIS?"
Then another seller told me something that changed everything: "Trust the data you have and just buy more."
That was it. Stop second-guessing. Stop looking for the perfect product. If Keepa shows sales, if the ROI is there, if you've tested it... scale it.
The month after that conversation I 3x'd my spend. Two months later I saw real profit. Now I'm doing $10K+ months consistently.
The unlock isn't finding better products. It's trusting yourself to buy more of the ones already working.
What's a product you've been hesitant to scale?