Jan 5 • General discussion
2026: My Data Driven Year
Happy New Year 🎉
I’ve kicked off 2026 with a question that’s been quietly plaguing me for years, and I’ve decided this is the year I properly tackle it. I’m spending a lot more time looking at how businesses use their data not just the obvious, structured stuff, but the less visible signals, behaviours, and patterns that influence outcomes and value.
This year, I want to make 2026 my year of data and I’m doing that by starting some open, honest conversations about something I don’t think we talk about enough:
How do we measure the fiscal value of the digital assets inside a business?
I’ve shared my thinking in a LinkedIn post and I’d really value your perspectives there particularly from different sectors, business sizes, and lived experiences.
If you’ve ever:
- suspected valuable data exists in your business but isn’t being used
- struggled to connect digital activity to commercial outcomes
- or wondered whether you’re sitting on more value than you realise
…your insight would genuinely help shape this conversation.
Here’s the post 👉 Link
Help me make 2026 the year I finally start answering this question and hopefully help a few businesses along the way too.
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2026: My Data Driven Year
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