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April Week 1: Review and Q&A is happening in 4 days
Quick question before I plan the next 90 days...
Poll Question: What would make you actually log in here every week?' Answer options: - A: More AI and marketing tools (keep doing Fridays) - B: Real talk about trade show strategy - C: A place to ask questions and get answers fast - D: All of the above, just be more consistent - E: None of the above (Post below what you are in need of these days.)
Your opinion on Sustainability...
So, I wrote a LinkedIn newsletter about sustainability recently (https://www.linkedin.com/feed/update/urn:li:activity:7451970528921223169/), and I wanted to get your opinion on the whole subject itself. Especially because a few of you are from other countries. My ex-in-laws lived in Denmark, and I saw first hand how wasteful the U.S. can be with many things (our health, transportation, food consumption, luxuries, etc etc. That's not new. However, the part I want to discuss is: - What is it like in other countries? I know a lot of Europe does "build and burns" for trade show booths. Is that sustainable? That sounds wasteful. Is there another way to look at it? I assume I'm ignorant to the PRO's of that type of exhibiting and would love some first-hand feedback. - If you are in the US, what steps is your company taking to do their part in making this world a better place for our kids, grandkids, etc.? - OR, if, like me, you REALLY tried to do something sustainable and it ended up being a total nightmare - like my restaurant mat example for my booth at NRA mentioned in that Newsletter. Help me understand your opinion and experience in your world according to sustainability.
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Your opinion on Sustainability...
32 Claude shortcut hacks for faster prompts:
Add one of these at the very start of your prompt. Example: ELI5: [your topic] → get a simple, kid-friendly explanation. —— /ELI5 is used to explain as if to a 5-year-old. /TLDL summarizes a very long text in a few lines. /STEP-BY-STEP lays out reasoning step by step. /CHECKLIST turns a response into a checklist. /EXEC SUMMARY gives a quick executive-style summary. /ACT AS makes ChatGPT speak in a specific role. /BRIEFLY forces a very short answer. /JARGON asks to use technical vocabulary. /AUDIENCE adapts the response to a chosen audience. /TONE changes the tone (formal, funny, dramatic, etc.). /DEV MODE simulates a raw, technical developer style. /PM MODE gives a project-management perspective. /SWOT produces a strengths/weaknesses/opportunities/threats analysis. /FORMAT AS enforces a specific format (table, JSON, etc.). /COMPARE puts two or more things side by side. /MULTI-PERSPECTIVE shows several points of view. /CONTEXT STACK keeps multiple layers of context in memory. /BEGIN WITH / END WITH forces starting or ending with something. /ROLE: TASK: FORMAT: explicitly defines the role, the task, and the expected format. /SCHEMA generates a structured outline or a data model. /REWRITE AS: rephrases in a requested style. /REFLECTIVE MODE prompts the AI to reflect on its own answer. /SYSTEMATIC BIAS CHECK asks to identify biases. /DELIBERATE THINKING forces slower, more thoughtful reasoning. /NO AUTOPILOT forbids superficial, autopilot responses. /EVAL-SELF asks for a critical self-evaluation of the response. /PARALLEL LENSES examines from several angles in parallel. /FIRST PRINCIPLES rebuilds from fundamental basics. /CHAIN OF THOUGHT shows intermediate reasoning. /PITFALLS identifies possible traps and errors. /METRICS MODE expresses answers with measures and indicators. /GUARDRAIL sets strict boundaries not to cross. Enjoy and Good luck!
32 Claude shortcut hacks for faster prompts:
Marketing Job Board (check back periodically)
Hi gang! 👋 I know a handful of you are on the hunt for your next “home away from home” or even a brand-new path in the marketing world. I see a ton of marketing openings, honestly, at least one a day, mostly on LinkedIn. I tried keeping track of who’s looking for what, but that got a little… messy 😅 so we’re switching it up. I’m starting a marketing job board right here in this post. I’ll post roles as I see them, so check back periodically if you’re actively (or casually) looking. If any of you also know of openings, PLEASE share them here for others to benefit. My hope is that this helps a bunch of you land a role you’re excited about, and maybe even discover your next passion. 💙 GOOD LUCK! HB _____________________________________ SIDE NOTE: At the very least, you might want to follow and/or connect with these amazing people who post open positions periodically: https://www.linkedin.com/in/jackiekuehl/ https://www.linkedin.com/in/justinderektaylor/ https://www.linkedin.com/in/staceydeakins/
I'm dropping something small but mighty on Friday.
Hey Booth Boss community! Quick heads up. This Friday I'm dropping a free tool that has saved me more than once from losing something I actually needed. It's tiny. Two clicks to install. And if you've ever lost a trade show order form, a solid AI chat, or a webpage before you could save it, you'll get it immediately. See you Friday. 👀 HB
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