Over the last weeks, we’ve been working literally day and night to better understand the recent review removals happening across Amazon.
And I want to share something important with you:
We have already identified new behavioral patterns that appear to be strongly connected to review removals, and we’ve already started implementing additional controls and monitoring systems inside BookVillage to minimize these risks even further.
As I’ve said before, the most important factor overall remains the purchase history and long-term behavior of the Amazon account being used.
A healthy Amazon account with a real purchase history behaves very differently from an account used almost exclusively for reviews.
But beyond that, another factor appears to be involved in roughly half of the review removal cases we analyzed:
⚠️ When the same reader posts more than one review within less than two days.
And similarly:
⚠️ When the same author receives multiple reviews on the same book inside the same short timeframe, even when those reviews come from different Amazon marketplaces.
This is one of the reasons why inside BookVillage we constantly insist on naturally spacing reviews over time instead of concentrating them aggressively.
Today we also noticed something very unusual on some Amazon accounts.
In some cases, many previously posted reviews disappeared simultaneously, including reviews completely unrelated to books.
And interestingly, most of the removed reviews seem to have been originally posted before April 2026.
At the moment, we do not yet know whether this is a temporary Amazon bug or a broader review cleanup update.
The accounts involved still continue functioning normally and many of them actually have strong purchase histories and otherwise healthy behavior patterns.
This is important to understand:
This issue is NOT something limited to BookVillage.
It is currently affecting the entire Amazon ecosystem and every review acquisition strategy, including Amazon FBA product sellers.
You can literally search on Google and find many Amazon sellers discussing the exact same problem regarding disappearing reviews across multiple product categories.
And we know this with certainty because we have a very large network of contacts and data sources helping us monitor what is happening across the broader Amazon ecosystem.
For this reason, our standards inside BookVillage will continue becoming stricter.
And this is exactly why following the guidance explained inside:
⭐ Lesson 5 – Promotions & Best Review Types
⭐ Lesson 7 – Using Your Amazon Account Safely
is absolutely fundamental.
Please follow those recommendations carefully and literally.
Many people still underestimate how much tiny behavioral details can influence Amazon’s trust systems over time.
As always, I will continue sharing every important discovery and update with you as soon as we confirm it internally.
BookVillage is your ally.