The Bundle Strategy for Predictable Revenue
Hey Beauty Bosses!
One of the big questions we always get is about predictable revenue.
I keep seeing variations of this concern:
  • “How do I create consistent, predictable sales so my brand doesn't fade out?”
  • “What's the strategy for scaling from early traction to $1,000/day consistently?”
  • “How do I go from random sales here and there to steady income?”
  • “I need a step-by-step to get to the million dollar brand.”
I get it. Making one sale feels great. Making ten sales feels even better.
But waking up not knowing if you'll make $0 or $500 today? That's stressful.
Here’s what most people get wrong about consistent revenue:
You don't need more traffic. You need higher order value.
Let me show you the math
Most BeautyBoss members start by selling single products:
  • A $37 tallow balm here
  • A $42 serum there
To hit $3,000/month, you need about 80 sales at $37 each.That’s roughly 3 sales per day. Every single day. No breaks.
Now here’s the problem: if you have an off day, miss a few posts, or your ad stops performing...👉 Your income drops instantly.
You’re on a hamster wheel.
But there’s a better way…
One of our members, Stephen, figured this out early.
Instead of selling single products, he bundles them together:
  • Takes 3 tallow balms that would retail individually for $279
  • Bundles them for $99
  • Customers see they're saving $180 → they buy immediately
Stephen's average order value? Over $100 instead of $37.
Here’s the math again
  • To hit $3,000/month selling single products at $37 = 81 sales needed
  • To hit $3,000/month selling bundles at $100+ = 30 sales needed
That’s less than ONE sale per day to hit $3,000/month.
And it gets better…
Because Stephen is moving higher-value orders, he can afford to run ads profitably:
  • CAC = $17
  • On a $37 sale → tight margins
  • On a $100+ sale → profit machine
Stephen is now doing around $100,000 per month.Same products. Different strategy.
Here’s what bundles do for your business:
✔ Higher perceived value – Customers think they're getting a deal✔ Higher AOV – You make more per transaction✔ Better margins – You can afford ads and still profit✔ More revenue – Fewer customers needed to hit your goals✔ Predictable income – Your numbers become more stable
The BeautyBoss selling one $37 product needs 3 sales/day to hit $100/day.The BeautyBoss selling an $80–$100 bundle needs 1–2 sales/day to hit the same number.
👉 Which sounds more predictable to you?
And here’s the part nobody talks about
Bundles convert BETTER than single products.
A customer scrolling past a $37 tallow balm might think:“I’ll come back to this.”
That same customer seeing a $95 bundle marked down to $79?👉 They buy now because they don’t want to miss the savings.
During the Million Dollar Beauty Brand training, we’re breaking down:
  • The exact bundle formulas that convert best (tested with $2M+ in sales data)
  • How to price bundles so customers feel smart + you maximize profit
  • The psychology behind why bundles sell better than single products
  • How Stephen and others use bundles to scale past $10k/month consistently
But you don’t have to wait
Ask yourself right now:
  • Which of your products complement each other?
  • What would make sense as a “morning routine” or “evening routine” bundle?
  • What price point would make customers feel like they’re getting a deal while you increase AOV?
The answers to those questions are worth more than any “traffic hack” ever will be.
👉 Ready to scale with predictable revenue?
Join the waitlist here: https://bit.ly/beautybosswaitlist
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Mel John Drio
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The Bundle Strategy for Predictable Revenue
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