💡 I Made a Realtor $30K in 40 Minutes—And I Did It All With Text Messages

Keith Goeringer

Mar 24 • General discussion

Last Thursday, I ran a simple Homebuyer Workshop.

I invited 30 people by text
10 RSVP’d
4 showed up
2 decided to buy a home—with the the realtor and she wasn't even on the zoom.

That’s $30,000 in GCI generated in one 40-minute Zoom call.

No ads. No funnels. No cold calling. Just real texts and a strategy and presentation that works.

And here’s the kicker:

Most people would be disappointed with only 4 people showing up.

But if 4 show up and 2 convert?

That’s not a webinar...That’s a revenue ATM machine in disguise.

🎯 Why Your Webinar Is Tanking (Even If You’re Teaching Like a Pro)

Let’s get real for a sec.

Most entrepreneurs, coaches, and salespeople run presentations like they’re Bob Ross with a paintbrush. Peaceful. Friendly. Educational.

You’re dropping gems. You’re building trust. You’re teaching your heart out.

But when it’s time to sell?

💀 You turn into an awkward, sweaty mess.

Here’s the truth:

Your audience doesn’t buy from information—they buy from transformation.

And if your offer delivery sucks, you can kiss conversions goodbye.

🧠 The Real Reason People Don’t Buy

You probably think it’s your:

Price
Offer
Audience
Ad budget

It’s not.

The real problem? You go from “confident teacher” to “desperate closer” the moment you transition to your pitch.

Here’s the pattern:

🔥 You’re in flow, telling your story🧠 You drop your frameworks. Value city.💰 Then it’s pitch time… and boom, the vibe dies😬 You feel pushy. They feel awkward. No one is interested

Sound familiar?

Let’s fix that.

🍪 The Mouse & Cookie Framework (How to Sell Without Being Cringe)

Here’s how I made that $30K workshop convert—and how you can apply the same system to your webinar, challenge, or sales presentation.

Step 1: Cookie-ify Your Offer

Don’t just list what they get.

Package your offer to solve each step in the transformation. Think:

If You Give a Mouse a Cookie...

Your audience doesn’t just want the “cookie.” They need:

A napkin
A straw
A sequence that takes them from pain to promise

📌 Your Job: Map the problems they’ll face and build your offer to solve them, step-by-step.

👉 People don’t pay for products.👉 They pay for results.

Step 2: Timeline-ify Your Pitch

Don’t vomit bonuses like it’s a clearance sale.

Guide people logically from where they are to where they want to go.

Use this phrase:

“Once you have [Thing 1], you’ll need [Thing 2]...”

🧩 Help them visualize the journey.🎯 Show how each piece of your offer stacks on the last.

That’s how you go from confusing to compelling.

Step 3: Entertainment-fi Your Delivery

Your words matter—but your energy is everything.

Speak their pain the way they actually feel it, Talk about your success without sounding arrogant or insecure, and for the love of sales—don’t fake someone else’s style.

🪞 You’ve got to find your natural “entertainment, trust + authority style” and double down on it.

Otherwise? You’ll sound off—and your audience will feel it.

🧨 The Punchline

This isn’t about being louder or slicker.

It’s about understanding how the brain buys:

✅ Logic stacks the offer✅ Emotion drives the decision✅ Belief closes the deal

Information ≠ transformation.If you’re just “teaching” on webinars, you’re not selling.

You’re running a masterclass no one asked for—and wondering why no one’s buying.

💥 What To Do Next

If you're a business owner, coach, or salesperson and you're:

Tired of underperforming webinars
Struggling to convert after your pitch
Ready to turn “dead air” into dollars

Then you need this framework and for my realtors I do it all for you.

Message me if you need help.

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