At 56, I stopped forcing my business.
Not because I lost ambition.
Not because I “slowed down.”
But because I finally understood this:
energy isn’t a mindset issue — it’s a business strategy.
For years, I thought if things felt hard, I needed to learn more, push more, or fix myself.
What actually needed changing was the model.
In this season of life, I build around:
• lived experience
• community over algorithms
• recurring income over constant launches
• systems that work on low-energy days
I unpack this entire shift — and how I’m building going into 2026 — in my latest YouTube episode.
🎧 Listen on Spotify and iTunes
If this resonates, drop me a 1 in the comments.
You’re just building differently now.
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Brenda Rigney
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At 56, I stopped forcing my business.
The AI-Driven Business Summit
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AI-driven community for women turning expertise into income—without burnout. Learn, scale, get paid. Free Summit Feb 9–11 ’26.
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