An SVP of Innovation told me recently:
"For the first time, we have a holistic tool that can do it all."
They had just transformed their NPD process:
*60% fewer development iterations
*Consistent flavor and texture benchmarks achieved
*€400k saved annually
*30% faster launches
The crazy part?
*They were skeptical at first.
*"Another tool? Another promise?"
But after one pilot project, they were convinced.
Sometimes the biggest barrier to innovation...
...is our belief that it can't get better.
Want to no more ??
#InnovationLeadership #FoodIndustry #ChangeManagement