AI in Business: Don’t Automate Before You Understand the Sale
Most people try to automate sales way too early.
They build:
auto DMs
auto emails
auto follow-ups
But they don’t even know why people buy yet.
AI should come after clarity, not before it.
If you can’t explain in one sentence:
who you sell to
what pain they have
why they choose you
automation will just scale confusion.
Rule:
Understand the sale first.
Automate second.
That’s how AI actually makes money.
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