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3 contributions to Pay Per Lead Nation
How much to get a lead?
For those in the brokerage/financial services space - what are you typically paying per lead these days to get a client lead (B2B)? Trying to benchmark my marketing spend if anyone’s kind enough to share their thoughts.
0 likes • Nov 5
What vertical?
Scaling pay per lead campaign
I currently have 75 telemarketers dialing a few campaigns, however I was thinking of switching them to all dialing and selling our pay-per-lead packages and agency services instead. I’m not sure the cleanest way to do this and wanted to get some advice from the more experienced PPL and agency guys here. I can generate an enormous amount of live transfers for this daily, but how can I turn that into a profitable model that cashflows quickly?
0 likes • Oct 21
Yes we’ve utilized Apollo and other resources to generate the lists, then scrubbed them against the DNC and only Dial states where we are following the prevailing telemarketing laws
0 likes • Oct 26
@Luke Audsley I’ve done that and built buyer networks in Tax Relief, Debt Relief, and MCA/Business loans. Those are the only three verticals I am really “good at” so far. Most of my revenue has come from renting out our platform to allow PPL and PPC guys to run their own ringless voicemails and use our call tracker. But we make so much more profit selling the calls directly to buyers… so I’d love any insight anyone can provide into consistently landing new buyers. We have great salespeople and leads for our core verticals, but man it’s just hard to find the right flow of steady buyers lol.
Getting more Lead Buyers via Cold Email?
Hey Community, have you ever tried any of these platfroms to find lead buyers and reach out to them? apollo.io a-leads.co leadsgorilla.io I always thought about it but never tested it. My plan is basically get all the data of all the potential lead buyers, then blast out ccold eamils every day via instantly.ai, Then, once they click the link to my landing page I will re-target them accorss all channels, Insta, Facebook , LinkedIn, Google Display… my Re-Targeting echo-chamber. This way I actually want to avoid spending money on the Top Funnel, cold audience ads. The emails are my Top Funnel. Anyone here who has done this successfully? Lemme know what you think.
0 likes • Oct 26
I’ve utilized Apollo.io to create targeted lists and then pass them to my telemarketing team to dial on and set appointments. The results were OK. When I personally pick up the phone and dial, I crush it. But unfortunately that’s just not scalable.
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Zachary Ramirez
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2points to level up
@zachary-ramirez-8118
CEO of Calldrive.com, a Pay-Per-Call service provider. We give marketers the ability to deliver millions of compliant phone calls.

Active 7d ago
Joined Oct 13, 2025
California
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