Quite a few of you asked this question when first signing up for the academy. This is our thoughts.. 1. Make them feel the staircase Most beginners quit because they can’t see progress. Our job as coaches is to show them the climb. Every session should stack a small win. - understanding the 60/40 - Knowing what weight shift is - Feeling good on their jab These are all parts of the bigger picture. The goal isn’t to sell them on this session. It’s to show them that, the session was a small piece of the journey you can help them with. We call these lightbulb moments. Small wins. When they keep feeling those? They keep showing up. 2. Raise your price Cheap sessions attract cheap behaviour. If someone doesn’t feel the price, they won’t feel the pain of missing it. It’s not about being greedy. It’s about valuing your time and your service. I’m not saying charge an extortionate amount haha I’m saying reflect your value through your price. If you know your stuff and you're confident. Reflect it through your pricing. You’ll attract people who value time and value money. 3. Be transparent upfront Let people know the price before they try to book. A lot of trainers try hide this as they want to bring people through the doors first. This is good if you’re first starting and just need reps. But when you’re serious about helping people progress. Let them know early. We do this with our gym and back then with our 1 on 1s. We charge non members $250 for a session. We always attract people who reflect this. Likewise for our gym. We charge almost 100 bucks a week. We bring in committed and reliable members. because they don’t see price, they see value. Reliable clients aren’t a mystery. They’re a result of how you structure your service. Fix the offer, fix the filter. Then the right people show up.

Not gonna lie, life got a bit crazy on us. New babies. New houses. Laser focused on scaling our gym. Opened a new business and now training fighters. Looking back now, we definitely bit off more than we could chew and you guys paid the price. Our intentions were in the right place but the timing was off. We gave you half-finished content and then basically disappeared while we figured our lives out. Not the one. But here's where we're at now: Our gym is killing it. Enjoying every minute of being new Dads. Bought homes for our families. Brought more trainers on. We even opened a beginners academy that's running itself. Point is - we can finally focus on what we actually want to do. Help trainers. The Academy you got before? That was us winging it and learning as we went. What we're building now is different. It's built from two years of actually running a successful gym and working on being the best coaches we can be. This is what it should have been from day one. You stuck with us through all the chaos. Stayed in the community even when we went missing. For that, you get lifetime access to our Updated Academy. New trainers joining from now on in will eventually pay $99/month. Not you. Our way of making it right. Same Skool login. We're just finally putting real content in there. Going to be spending the next week putting it all together. This is going to be the greatest trainers academy in the multiverse. Ps. Thanks for not giving up on us. Gideon

Just uploaded an unedited raw video of how we train a pro! Full session Enjoy https://youtu.be/91WT2T5isTg?si=uwhTDGThqvVSdUyk

Enjoy guys. Padwork Class and some tips and gems on pad holding.

https://www.instagram.com/p/DEbgeTmTr2h/?igsh=MXh5cG02b2d1cGxlbg== Put up a carousel on our Instagram about how we felt ourselves slip last year. Big part of that was our connection with you guys on here. We had a big year business wise last year, saw a lot of profit within our gym and our event management business but our connection and relationships with people outside our circle didn’t match that growth and it weighed heavily on us. One of our biggest goals for this year is reviving our community on here. We believe last year has taught us so much about business, growing a gym and it’s our duty to share that. There are so many amazing coaches and trainers here and we want to connect and provide as much value as we can. Hope you all had a great Xmas and new year. We will be better. For you all and for the people you all help 😁 God bless you guys. To more content and value for 2025 🖤