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Skoolology: Growth by Design
64 members • Free
169 contributions to Skoolology: Growth by Design
13h •
The Best Way to See How Many Skools Exist in Each Language?
I've mentioned the upcoming languages release on Skool a few times, but I couldn't remember whether I ever passed along the best way to see how many Skools exist in each language. It should help you gauge the growth potential that's coming soon. The best resource I've found is Skool Finder. You should start with your main search term just to see what other groups appear. One caveat: the site is fairly slow, and the data is sometimes questionable. Case in point, take a look at who ranks second behind Synthesizer when you search for Skool Growth. I'm flattered, but as a data guy I would maybe argue their ranking system might need adjusting. 😉
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Jun 10 •
📌Welcome to Skoolology!
We're so glad you're here. 👋 If you're building a community and wondering... - Why aren't my members engaging? - What should I improve first? - How do I build a community people don't want to leave? You're in the right place. Skoolology is a learning community for community builders who want to stop guessing and start improving. Together, we study what works, test ideas in real communities, and learn from each other's experiments. Before we talk about your community... Let's get to know you. 👋 Your first step takes about 10 seconds. 👇Drop ONE WORD in the comments below. It might be: • A value you live by. • A word that describes the community you're building. • Or simply a word that's meaningful to you today. We'll create something special from your word and welcome you personally. ❤️ We read every single one. Your next step When you've posted your word, head over to the next pinned post and take the 5-minute Community Snapshot. It will help you discover exactly what to improve next. Welcome! Donna & Todd Learn. Build. Lead.
1 like • 22h
@Jessica Cosci Recalibrated fits your path well, since going from corporate exec to AI coach is exactly that: not starting over, just pointing hard-won experience somewhere new. That's the same shift you're guiding women 40+ through. Since Recalibrated repeats several letters, I gave each occurrence its own distinct word. Here is your RECALIBRATED framework for community building: R — Reassuring: A calm word at the right moment helps a woman new to AI feel curious instead of behind. E — Experienced: Speaking from real corporate and coaching background gives members confidence they're learning from someone who's actually done it. C — Clear: Plain, jargon-free explanations make AI feel approachable rather than intimidating. A — Amplifying: Showing members how AI multiplies the experience they already have, rather than replacing it, reframes the whole thing. L — Learning-focused: Treating every session as a chance to build a real skill keeps members progressing instead of just collecting tools. I — Illuminating: The best moment is watching someone go from confused to "oh, I can actually use this." B — Bold: Encouraging a member to try the bigger idea, not the safe one, is often what unlocks the income she's after. R — Relevant: Tying every lesson to a woman's real goals keeps AI practical rather than abstract. A — Approachable: Making it easy to ask a basic question keeps members from quietly opting out. T — Tested: Sharing what has actually worked for you and other members earns trust faster than theory ever could. E — Empowering: Helping members trust their own judgment with AI builds confidence that outlasts any single tool. D — Determined: Modeling steady persistence through the learning curve is what keeps members going past the awkward early stage. Look for a special gift in your DMs later today.
2 likes • 13h
@Jennifer Shipman Faith fits your work well, since building someone's website and systems means they're trusting you with the foundation of their business. And with wellness and faith entrepreneurs specifically, that trust runs even deeper. Here is your FAITH framework for community building: F — Foundational: Getting the underlying systems right, quietly and well, is what lets a member's business grow without breaking. A — Approachable: Making it easy to ask a "technical" question keeps a creative entrepreneur from feeling out of their depth. I — Intuitive: Building things that just make sense to use is what "easy" actually means in practice, not a marketing promise. T — Trustworthy: Being someone members can count on with the backbone of their business is worth more than any single deliverable. H — Holistic: Seeing a member's whole business, not just the piece in front of you, is what makes the work genuinely effective. Look for a special gift in your DMs.
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14h •
Let’s Welcome Jennifer! 🎉
Welcome, @Jennifer Shipman ! We're so glad you're here. And thank you to @Avinash Khatri for sending you our way. Hearing that our About page resonated with you made my day. I hope you'll find plenty of ideas here as you design a paid offer that feels like a natural next step for your members. Looking forward to learning alongside you.
4 likes • 14h
Hi @Jennifer Shipman , welcome to Skoolology! Our onboarding works a little differently: to get started, drop one word that means something to you at: https://www.skool.com/skoolology/welcome-drop-your-one-word We'll take it from there.
5d •
YouTube Channel Coming Soon
The next few weeks are going to be about monetization, and monetization needs traffic. Growth Boost might help in the short term, but what you really need is sustainable traffic that doesn't cost you 30% in referral fees. So we're launching a YouTube channel in the next few days, and you can follow the whole journey with us. I've been digging into research with vidIQ, but before we go further, we want your input. Why bother researching something as small as a channel name? Here's why: in the Skool growth space right now, men run 11 of the top 12 channels. That's going to shape how we approach this. The big question for you: what kind of content would you actually enjoy watching? Donna and I already disagree on what the first video should be. Maybe we'll just argue in every video? Comment Team Todd or Team Donna and you might just settle it. Team Donna, the Heart position People do not subscribe to information, they subscribe to people. There are thousands of videos explaining how to grow a Skool community and most of them are interchangeable. What is not interchangeable is why two people decided to build this together and what it cost them to do it. That story is the only thing on the channel nobody else can copy. Lead with it and the people who stay are the ones who actually belong here, not the ones who came for a tip and left. You are not trying to reach everyone. You are trying to find your people, and your people recognize themselves in your story. Team Todd, the Data position Your first video teaches YouTube who to show the channel to. Origin story videos on new channels get watched by people who already know you, which tells the algorithm to keep showing you to people who already know you. That ceiling is low and hard to break later. Search volume tells a different story: nobody is typing "why did they start Skoolology" into YouTube, but plenty of people are typing versions of "why is my Skool community dead." Answer the question people are already asking, earn the impressions, then tell the story to an audience that exists.
2 likes • 5d
@Lisa Vanderveen @Alice Rienzo Alexander I think it depends on who you would choose? 😉 Kidding aside, I'll update the post, but here's the divide. Team Donna, the heart position People do not subscribe to information, they subscribe to people. There are thousands of videos explaining how to grow a Skool community and most of them are interchangeable. What is not interchangeable is why two people decided to build this together and what it cost them to do it. That story is the only thing on the channel nobody else can copy. Lead with it and the people who stay are the ones who actually belong here, not the ones who came for a tip and left. You are not trying to reach everyone. You are trying to find your people, and your people recognize themselves in your story. Team Todd, the data position Your first video teaches YouTube who to show the channel to. Origin story videos on new channels get watched by people who already know you, which tells the algorithm to keep showing you to people who already know you. That ceiling is low and hard to break later. Search volume tells a different story: nobody is typing "why did they start Skoolology" into YouTube, but plenty of people are typing versions of "why is my Skool community dead." Answer the question people are already asking, earn the impressions, then tell the story to an audience that exists.
0 likes • 19h
@Avinash Khatri What's the saying "happy wife, happy life"? 😉 To be honest & serious, we're still flushing things out. We both feel it needs to have a unique angle to be successful. If you look at the view numbers, outside of Hormozi and few other big names, most Skool tips/growth videos don't do really well. I'm also thinking about the global reach of Skool with the upcoming language rollouts. Of course, you don't need a lot of views if it's the right viewer, but we definitely would like to have a unique concept that could work long term.
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19h •
First Premium Member - Big Thank You to Todd
I just received my first-ever Skool Premium member—an annual membership for $99. I want to say thank you to @Todd Thornton. Your post in the Skoolers community was timely, and the suggested communities to review shifted my thinking about my community structure. In addition, you then followed up with a DM like a pro, and that really got me motivated.
2 likes • 19h
Congrats on your success. I predict many more premium members in your community!
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@todd-thornton
Call me a what-works-ologist. I find what actually works with AI and on Skool, then teach Christians and leaders to apply it, step-by-step.
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Joined Jun 8, 2026
Kentucky
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