✅ Since you guys liked the last Skool Exclusive video with Roman, I figured I’d record a new one. The topic is a concept I’ve been mulling over for weeks. And one I’ve already teased a bit in earlier videos. It’s primarily about one thing: 👉🏼 How to combine branding and hype. The two main approaches of successful publishers can be broken down into these two: 1. Brand building, thinking long-term 2. Capitalizing on hype, making a lot of money in the short term Especially over the past two years, hype has become very lucrative. People like me, who do a lot of branding, have therefore been keeping an eye on hype publishers for quite some time. The biggest problem so far was that hype and branding weren’t really compatible. At least, that’s what we all thought. 😅 But last year in Q4, I combined the two... and it was so successful that I’ve spent the last six months racking my brain trying to figure out what the systematic strategy behind it really is. That’s what this video is about. Or rather, the script I’m skimming through in this video. The long-term goal is to create a longer video for YouTube, in which I’ll explain this topic in even greater detail. Until then, though, here are my thoughts on the subject Feel free to share your thoughts in the comments. Any input helps me further develop the concept. 🙌🏼 Best Andrey 🔴 P.S. We just released the new Meta/Facebook Ads Creative Tool in the Visuals Suite. All Pro users can now create Facebook ad creatives for their ads. I built this mainly for myself because I was sitting there a few weeks ago and waited 30 mins to create 10 split test variants for my new facebook campagin. Now I can create those 10 in less than 5 minutes with this tool :D I hope you like it as much as I do. If you run any Facebook ads, test reader or sales-driven ads, for example, this will definitely help you a lot! 🎉

I noticed that the newest video didn't get many clicks from subscribers. 👉🏼 https://youtu.be/XIIGCfPCquA It seems the topic was too specific for many people. Something I noticed now after around 20 published YouTube videos: 👉🏼 The more generic videos seem to make more clicks. Do you guys enjoy the really specific videos like this new one or more basic videos? Please vote, and feel free to give me your opinion in the comments. Best Andrey

My first day at Skool! Hi, great to be here, I'm looking forward to the Journey. I've been publishing inconsistently for about 3 years. Now time to move up the gears and take it seriously. My goal is for publishing to be my main income within 12 months. Only I can make that happen, however I will need some help along the way. Thank you in advance 🙏

Happy weekend all. Has anyone used Publishflow for translations yet? I'm very keen to translate some of my UK English books (done in PF) into German but my knowledge of the language is only good enough to order a beer, find my way to the ferry port or ask someone if they prefer cheese or ham (Uk foreign language education is a little hit and miss!). So, my question, does the whole UI change into the german language when you are translating or can I still prompt in English and get German text in the editor? I've generated enough on PF to pretty much know my way around the UI so I could possibly wing it but I'm not sure if the German language on PF is for Germans writing in their native language or for dimwits like me wanting to translate a full book. thanks, Paul

I I enjoyed the live call yesterday. I was able to gain clarity on several things that I didn't know I needed clarity on. =)