Ad subject for Week 2 Scroll Stop Sell homework
Okay, I get that I need to come up with colour contrasts, emotions, etc. for my creative. My problem is I'm not sure what to look for as far as a picture. I write PNR why-choose. Mal mentioned that with romance, it's a good idea to use a photo of the guy, but what if there are three of them? Cobbling together three photos to make one ad sounds busy before I even start. Should I use the FMC? Does anyone have any experience advertising why-choose?