I've been running accounts across different niches for a while now. Most recently I took a super small account in a niche I had never created content for and hit 6.1 million views on Instagram in 45 days. I'm not claiming to be the ultimate expert but I wanted to share the exact framework I follow because I see a ton of creators doing everything "right" and still stuck at a few hundred views per reel. the foundation: study before you create This might sound obvious but almost nobody actually does it properly. Before I posted a single video on this account, I spent serious time researching what was already working in the niche. Most people skip this entirely. They brainstorm what sounds interesting, hit record, and hope for the best. That's not a strategy. That's a coin flip. step 1: research what's already working I went and searched every relevant keyword in the niche across Instagram and TikTok. Saved roughly 70 to 80 of the top performing videos I could find. Highest views, most engagement, most comments. All saved. Then I watched every single one and wrote down the patterns. What hooks were they using? What formats? What topics kept showing up? By the end I figured out the content fell into 4 main content types, each with a few formats that were consistently performing well. specific tactics: Pick 5 to 10 keywords related to your niche and search them on Instagram and TikTok. Sort by top performing. Save 50 to 80 videos minimum. Don't rush this. The more videos you save, the clearer the patterns become. step 2: plan your content in batches I took those content buckets and planned out about 16 videos to start, roughly 4 per week. I paid really close attention to the specific elements of the top performing videos from my research and used those as a guide for coming up with ideas. If I saw multiple videos blow up around a certain topic, I made a version of that. If a specific hook or format was clearly resonating, I worked it into my plan. specific tactics:

I grew an account from 6 to 23,000 followers in the past 6 weeks. Not by following the same recycled advice everyone posts. Most people are still running 2023 playbooks and wondering why nothing lands. Here's what I've found: 1. Pick one platform and optimize for it. The platforms are wildly different in what performs. I've seen creators pulling 100k average views per video on Instagram get literally 1,000 views on the same exact video on YouTube Shorts and TikTok. And vice versa. The content that wins on each platform is not the same. You should still cross-post because it's basically no extra effort and you might get traction depending on your niche. But unless you have a multi-million dollar production team cranking out platform-specific content like the Hormozis and Gary Vees of the world, pick one platform and go all in on it. The creators winning right now aren't "everywhere." They're dominant on one platform and letting the others collect scraps. 2. Skit formats are massively underused. Depending on your niche, skits are one of the highest-performing formats right now. We made a video for a franchise client comparing Wingstop vs. Chick-fil-A, just a simple skit breaking down the upsides and downsides of each. Super simple editing, super simple setup. It hit 5 million views. You don't need a production crew. You need a format that people actually want to watch. 3. Match your vibe to the platform. This is where most people screw up. On Instagram, higher-end, more produced content tends to win. Better graphics, polished captions, tighter editing. On TikTok, that same content usually tanks. What works on TikTok is raw. It should feel like a FaceTime call or a video message you'd send a friend. Basic text hook, basic TikTok captions, no fancy production. YouTube Shorts leans more toward produced content too, but it skews more mass-market consumer. Straight business content doesn't hit as hard there. 4. Use ai for certain parts of your content process (but the right way)

Hey Everyone, Build your own AI podcast generator that rivals NotebookLM using free, open-source tools! In this tutorial, I'll show you how to create a complete automated system that transforms any transcript, blog post, or video into a professional conversational AI podcast. You'll learn to set up the No Code Architects Toolkit (completely free), use n8n for automation, integrate 11Labs for realistic voices, and leverage Claude for intelligent script generation. We'll cover the full workflow: installing Docker and Git, setting up local file storage with MinIO, crafting prompts that generate natural dialogue with pauses and emphasis, processing audio files, and stitching everything together into a polished podcast. Plus, I'll show you the advanced AirTable integration for a complete content management system. If you'd like access to the templates, join the NCA community HERE

Editing? Scripts? Thumbnails? What part of your workflow feels like it’s slowing you down the most right now? Let’s see if anyone here has a faster way to handle it.

Hi! Welcome to the Content Academy. This community is designed to help you build a profitable content strategy, efficient team & automated content process. Step 1: Introduce yourself in THIS THREAD below! (✄ copy/paste template 👇) Where are you from? What are you working on? What immediate help do you need? Step 2: Read the rules and checkout our free courses and paid programs