If your page got deleted today… would your income disappear too? That question used to stress me out more than I wanted to admit 😅
Because the honest answer used to be yes. Platforms feel solid until they’re not.
One algorithm change, one flag, one mistake — and your reach is gone. That’s when I realized the difference between attention and access.
Attention is rented. Access is owned. Emails. Phone numbers. Real relationships.
When I started focusing on traffic I actually owned, the pressure dropped.
I stopped panicking about views and started thinking long-term 📈 Control changes how you move.

If everyone in your city knew your business, you’d already be rich. Let’s do real math 📈
If your city has 100,000 people and only 500 know you, that’s not a product problem. I used to assume people knew me because I posted.
They didn’t. What worked was daily outreach. Real conversations. Showing up where people already were.
Visibility isn’t luck — it’s repetition ⏳

I used to think collaboration was about reach.
Followers. Views. “Bro this will be great for exposure!” 🙃 Then I did a collab with someone who had way fewer followers than me…
and somehow I got more business from it. I was confused. Like… math wasn’t mathing 🧮😂 What I realized later:
People didn’t trust me more — they trusted them already. So when they said,
“Hey, this is my guy,”
that trust transferred instantly 🤝 No pitch. No convincing. No chasing. That’s when it clicked:
Collaboration isn’t about attention.
It’s about borrowed belief. Two aligned businesses with shared values will always outperform one “big” name with no chemistry. That’s why I stopped chasing clout
and started chasing alignment 😌