**7 Tips For Using “Information Gaps” In Your Content** Let’s destroy a common myth: You don’t need proof to get attention. You need curiosity. If you’re new to content creation and don’t have a bunch of wins to share yet, this post is for you. Here’s how to use the information gap method to get people watching, clicking, and following — even if you’re just getting started. ✅ 1. Use Curiosity, Not Credentials Most people open with, “I’ve been doing this for 6 months...” But that doesn’t make people curious. This does: “Nobody talks about this, but it’s why most beginners never grow.” You're not positioning as an expert — you're opening a loop your audience wants to close. ✅ 2. Document > Teach If you're learning, don’t pretend to be the teacher. Be the student who shares. Examples: “I’m 7 days into a 30-day content challenge — here’s what I’ve learned so far.” “I’m testing this Instagram strategy from someone with 500k followers. Will it work for a beginner?” Let people follow your journey — that’s what builds trust. ✅ 3. Borrow Proof From Others If you don’t have results yet, highlight someone else’s success — and break it down. Examples: “This guy went from 0 to 50K followers in 90 days. Here’s what I noticed in his content...” “She made $20K from a 5-day challenge — this is the hook she used.” You create belief by showing what’s possible. ✅ 4. Ask Open-Loop Questions Questions create mental tension — the information gap in action. Examples: “What happens if I post daily for 90 days straight?” “Does this side hustle actually work in 2025?” “Can you grow without showing your face?” You don’t need answers — you need curiosity. ✅ 5. Share What You’re Curious About Instead of posting “tips,” just say what’s on your mind. Examples: “I’ve been wondering why some faceless accounts grow faster than personal brands…” “Why does short-form content hit harder than long-form now?” “How are people making $10K/month without showing up every day?” This is how you become relatable — and real.

👋 Hi, my name is Tabitha! I live in Northern Manitoba, Canada 🇨🇦 and I plan on building a digital business . I want to get these 3 things from the community: 1.  Learn about online side hustles 2.  Learn tips and tricks to content creating 3. Engaging more and being able to step outside of my comfort zone For fun I like to do these 3 things: 1.  Family fun activities with my kids 2.  Travelling - family fun filled trips 3.   Browsing social media? Lol (when the time permits) 🥴☺️💃 nervous and excited to learn more…