I often think about what our mission is at Mastering.com. It's something that's constantly in flux. On the surface, it's pretty simple... to become the world's #1 audio school. But why bother? Why is that important? Ultimately, it comes back to music. And I believe that music is undergoing a radical change right now (along with many other forms of art). The act of creation is shifting. AI is forcing us to ask questions about what music and creativity means. And without going on a massive detour around all the different reasons why music is important (maybe another time)... I keep coming back to one core idea: Pure creativity. Being a "purist" is not always a good thing... But the more time goes in, I keep coming back to this word. -- → What is "pure creativity"? Pure. What does it mean? A quick Google defines the word as: "Not mixed or adulterated with any other substance or material." There are so many ways in which the creative music making process can be adulterated in today's world. I think it will become increasingly important to defend against these influences as time goes on. There are many practical decisions you will need to make as a musician and artist that will become increasingly vital. -- → How much of the production, mixing and mastering process do you hand off to others? Since you're reading this and you're on our mailing list, it probably means you've already decided that taking the production process into your own hands is important to you. I think this will become increasingly so, and the alignment and ownership of all elements of the music creation process will help you create in the purest way possible. Of course, there is a benefit to collaborating with third parties, and it simply depends on your goal. But the ability to write, record, produce, mix and master music yourself puts you, the creator, at the center of it all. -- → How much are you willing to use AI? This is the big one, and the talking point.

Has any one used the Ollo sound correction plugin with the headphones?

Comment below and let us know what course you’re currently working on. For those who weren’t aware - we have an extensive course library here in the Classroom, some part of paid membership but also lots of free courses.

Hey everyone, We're hosting a brand new, free 3-day event next week called Mixing with Channel Strips. It starts Monday Dec 15th at 10am Eastern (earlier than usual). I'll be mixing a song from start to finish, using only channel strips. This is a great way to force yourself to focus on core principles, while also keeping things simple and adding analog character. On day 3, we'll also master the track, and listen to your submitted mixes, with prizes for the best. This event is hosted in partnership with SSL and Slate Digital, and I'll be using a range of channel iconic channels trips from both companies (software and hardware). You can find the event here in the Calendar tab, or click the link below to go straight there. Then you can add it to your personal calendar and grab the Zoom link. https://www.skool.com/mastering/calendar?eid=89f5cc1651404379b25f7ba9c89c1a8f&eoid=1765810800 See you there! Rob

Hey everyone! We're hosting a free 2-day event next week called “Mastering Demystified”. Over 2 days you will learn the fundamentals of mastering. More importantly, you'll learn how to THINK like a mastering engineer to reverse engineer the entire production process. It’s completely free and virtual — all you have to do is register by clicking the link below. Even if you can’t attend live, replays will be sent out to all those who register. Starts Monday, Nov 24th, 9am Pacific/12pm Eastern/5pm UK time. You can find the event here in Skool in the Calendar tab, or click below to go straight there and it to your personal calendar: https://www.skool.com/mastering/calendar?eid=ac46dc971e6245609076b111c728fe08 See you there... this is gonna be a good one! Cheers, Rob