I tried a few Electimuss frags last month when I was at @Lon Chaneyfield 's place, but I knew I had to do more research. For once, I decided not to blind-buy a random bottle and I got this discovery set for about $72 at fragrance.com. I kept hearing varying reviews so I thought this was my best option. I'll keep you posted if I find anything that really rocks my boat.

It’s been a while since I got my hands on some samples in this form, especially since decants came into the picture. Nevertheless I’m excited about the spicebomb and replica particularly. Enjoy the night frag fam.

I bought this stuff a few months ago (H of D) and I have yet to take it out for a run. It's still warm in the desert with 60 degrees at night and another day in the mid 80s tomorrow. By my reckoning those temps make this frag completely appropriate. The opening has a citrus (lemon) and grapefruit vibe and I don't think I can overstate the "zestiness" (LOVE that word) with that initial blast. I've read a few reviews comparing it to a lemon-lime soda sort of blast. I'm not sure I agree with that but those comments aren't too far off either. The grapefruit is sharp and photorealistic (smells just like a real grapefruit), which is a bit invigorating. (Yeah, I know... I'm wearing this at night to bed.) The mid has ginger, rosemary, neroli (one of my favorite scents) and lavender. It drys down to a clean citrus and the ginger provides a crisp, yet spicy warm vibe. The base include the (omnipresent) ambroxan, patchouli and musk. How can you possibly miss with that threesome in the base. This is a very well-blended frag and I understand that I can expect pretty good performance, especially given that it's a freshie. I may be way off base but I don't see anything here that would be too objectionable to anyone. Is it a crowd-pleaser? You bet... Is it blind-buy safe? Given it's a buck and a half on jomashop, I'd have to say no. The consensus at fragrantica seems to like it a bit more than me, however I still think it's a: 8.1/10.0 Have a great evening my brothers.

Perfume houses are generally classified based on their brand identity, production scale, target audience, and distribution channels. The main categories are Designer, Niche, Indie, and sometimes an overarching "Luxury" tier, though the lines between these categories have blurred significantly in recent years. Here are the primary classifications of perfume houses: - Designer: These fragrances are produced by major fashion houses (e.g., Chanel, Dior, Gucci, Prada) as an extension of their main brand portfolio.Focus: Designer scents aim for mass-market appeal and are often trend-driven, versatile, and easy to like. They are developed to be crowd-pleasers with broad demographic appeal and availability: They are mass-produced and widely available in department stores, beauty retailers like Sephora, and online shops. Marketing: These brands rely on large marketing budgets, glossy advertising campaigns, and celebrity endorsements. Price: Generally more affordable than niche options due to economies of scale in production. - Niche: Niche houses focus primarily, or solely, on the art of perfumery itself, rather than being part of a larger fashion or lifestyle brand.Focus: Niche brands emphasize creativity, artistry, complexity, and unique scent profiles that might not appeal to everyone but are treasured by enthusiasts. They often use higher-quality, rarer, or unconventional ingredients. Availability: Historically, they were available only in specialized boutiques or high-end perfumeries, making them more exclusive. However, many have been acquired by large corporations (like LVMH or Estée Lauder) and are now found in major department stores alongside designer brands. Marketing often relies more on word-of-mouth and the story behind the scent than mass advertising. Price: Niche fragrances typically have a higher price point due to limited production, artisanal methods, and premium ingredients. - Indie (Independent): Indie houses are a subcategory of niche that are smaller and truly independently owned, often with the founder or a single perfumer (nose) responsible for the creations.Focus: They represent the most artistic and experimental end of the spectrum, with maximum creative freedom and limited commercial pressure.Availability: These are the most exclusive in distribution, often sold only directly from their website or a handful of specialized online retailers.Price: Prices can vary widely but are often premium, reflecting the small scale of production and ingredient cost. - Luxury/Artisan: These terms often overlap with high-end niche or exclusive designer lines. "Artisan" generally implies products that are handcrafted in-house in smaller batches, while "luxury" points to the highest tier of price, exclusivity, and ingredient quality (e.g., Clive Christian or exclusive lines like Dior Privée). 

House of Dastan-Light Breeze Temperatures here in New Jersey have been rather COLD so I thought I’d wear this freshie for the evening. Nice and light for the evening.