If you have a YouTube channel or plan on using YouTube to promote your Skool community, take the time to watch my latest YouTube video. I did YouTube wrong for 3 years. It took me that long to reach 1,000 subscribers. In May of 2025 I made a shift. Since that shift, I've added over 19k subscribers to my channel. I also added over 7,000 email subscribers and over 1,000 Skool community members. Watch the video for the full breakdown. Here's the bulleted list of what I did. - I posted consistently for almost 4 years (1,154 videos total) - It took me 3 years to hit 1,000 subscribers - The last 10–12 months = +19,000 subscribers - My biggest advantage: I didn’t stop when everyone else does - I committed to 3 videos per week (minimum) for a full year - I focused on reps, not perfection (100 videos goal) - I stopped chasing dopamine (shorts/views) - I started focusing on getting people to take action (join Skool, email list, etc.) - I shifted from “posting content” to making searchable content - I used YouTube search bar to find what people are already looking for - I studied competitors and modeled what was already working - I fixed my video structure: Hook in first 30 seconds. Get straight to the point. Deliver on the title immediately. No long intros - I accepted that: Some videos flop (even good ones). Some average videos win. You don’t control performance… only output - I defined what I actually wanted: Not views. Not subscribers. I wanted people to take action - And the biggest one: I stayed in the game longer than most people are willing to P.S. The free trial for Mindset Skool is still live. When we reach 300 members the insane 70% annual savings is going away. We are at 293 now. Don't delay. Start your free trial here: https://www.skool.com/mindsetskool/about

Check out this video I made for you. I have a quick win to celebrate with you all: We just crossed 300 members in this community 🥳 It hasn't even been three months yet, making this the fastest I’ve ever built a community... and I’ve built four. Most of you found me through YouTube, and I’m incredibly grateful you’re here. But while the community is growing, I know many of you are still stuck in a cycle I know all too well. 𝐈’𝐯𝐞 𝐋𝐢𝐯𝐞𝐝 𝐘𝐨𝐮𝐫 "𝐒𝐭𝐚𝐫𝐭-𝐎𝐯𝐞𝐫" 𝐒𝐭𝐨𝐫𝐲 I’ve been completely transparent about my past: 26 different side-hustle attempts in 14 years. I remember the gut-wrenching feeling of my wife looking at me - not with malice, but with genuine exhaustion - and asking, “Is this just the next ‘Brian thing’?”. I never stuck with anything because, honestly, I didn't know what to do. You might feel the same way right now: - Too many ideas blocking you from pulling the trigger. - Fear of wasting more time and energy on something that won't work. - Quietly fading away because you lack the support of a group. 𝐖𝐡𝐲 𝐓𝐡𝐢𝐬 𝐈𝐬 𝐍𝐨𝐭 𝐉𝐮𝐬𝐭 "𝐀𝐧𝐨𝐭𝐡𝐞𝐫 𝐂𝐨𝐮𝐫𝐬𝐞" I could just sell you a course and say, “Good luck,” but I know the likelihood of you actually finishing it is very low. I’m not playing that game anymore. It doesn't help you and it's not who I want to be. 𝐈 𝐚𝐦 𝐥𝐚𝐮𝐧𝐜𝐡𝐢𝐧𝐠 𝐭𝐡𝐞 𝟗𝟎-𝐃𝐚𝐲 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 𝐒𝐩𝐫𝐢𝐧𝐭 𝐭𝐡𝐚𝐭 𝐬𝐭𝐚𝐫𝐭𝐬 𝐌𝐚𝐫𝐜𝐡 𝟏𝐬𝐭. This is a separate, private community where I will personally lead you through five clear steps. It is designed for people with 9-5 jobs and/or busy lives who need to end the overthinking and analysis paralysis. By the end of the 90 days, you will have a validated paid offer. By "validated," I mean real human beings (not AI) have raised their hands and said your idea is something they are willing to pay for. This will be a paid offer, and it will not be made available to the public. I’m not running ads or building a public funnel for this. The only way to get the details is to join the waitlist. Joining the waitlist is not a commitment to buy; it’s just you saying, "I want to learn more about this".

If you’ve ever tried to start an online business and then stopped, stalled, or second-guessed yourself....this post will help you understand why. Most people don’t fail because they’re lazy, unmotivated, or incapable. They get stuck because they run into the same predictable problems that almost no one talks about clearly. Below are the 10 most common problems people face when trying to start an online business, especially if you’re mid-career, experienced, and have already tried a few things before. If several of these hit close to home, that’s normal. It's also fixable. 𝟏. 𝑵𝒐𝒕 𝑲𝒏𝒐𝒘𝒊𝒏𝒈 𝑾𝒉𝒂𝒕 𝑩𝒖𝒔𝒊𝒏𝒆𝒔𝒔 𝒕𝒐 𝑺𝒕𝒂𝒓𝒕 This is the #1 problem. And why this community exists. Too many ideas. Too many opinions. Too many “proven” models online. So instead of choosing one, people stay stuck choosing none. The clarity you're searching for comes from filtering down to what actually fits you. Not by adding more options. 2. 𝑶𝒗𝒆𝒓𝒕𝒉𝒊𝒏𝒌𝒊𝒏𝒈 𝑬𝒗𝒆𝒓𝒚 𝑫𝒆𝒄𝒊𝒔𝒊𝒐𝒏 Research feels productive… but it often becomes a hiding place. And if you're not careful, you might never escape. People get stuck comparing tools, platforms, niches, and business models instead of making progress. Overthinking creates the illusion of safety. It's killing your business dreams. 3. 𝑳𝒐𝒘 𝑪𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒄𝒆 𝑭𝒓𝒐𝒎 𝑷𝒂𝒔𝒕 𝑭𝒂𝒊𝒍𝒆𝒅 𝑨𝒕𝒕𝒆𝒎𝒑𝒕𝒔 Many people aren’t starting from zero. They’re starting from disappointment. Previous side hustles that didn’t work leave scars: “Maybe I’m just not good at this.” “I should be further along by now.” That baggage slows everything down. 4. 𝑭𝒆𝒂𝒓 𝒐𝒇 𝑾𝒂𝒔𝒕𝒊𝒏𝒈 𝑴𝒐𝒓𝒆 𝑻𝒊𝒎𝒆 Time hits differently once you’re in your 40s or 50s. Every new idea feels like a gamble. People worry they don’t have the runway to “figure it out” anymore. This fear often leads to total paralysis. 5. 𝑭𝒆𝒂𝒓 𝒐𝒇 𝑾𝒂𝒔𝒕𝒊𝒏𝒈 𝑴𝒐𝒏𝒆𝒚 (𝑨𝒈𝒂𝒊𝒏) We've all bought them... Courses Software Coaching Tools Many people have already spent money trying to get something off the ground and didn’t get results. So now every investment feels risky, even when the real issue wasn’t the tool, but the lack of clarity and execution.

If you're here, it's because you want to start an online business but you're not sure which one is right for you. You're in the right place. I'm Brian. I spent 25 years in corporate sales, tried 26 different side hustles, and wasted years going in circles before I figured out what actually works. I built this community so you don't have to do the same. Here's what we do here: We help you stop spinning, pick the right idea, and start moving in the right direction without wasting months going down the wrong path. That's it. One problem. One solution. Here's what to do first: The #1 mistake people make when they join is skipping straight to research mode. Don't do that. Instead, go to the classroom and start with Step 0. It takes less than 5 minutes and it does something research never does... it forces a decision. 👉 Click here to start Step 0 Once you've done that, come back to the community and drop your idea in the Step 0 post. I personally read every single one and I'll respond. A few things worth knowing: You don't need a perfect idea. You need a starting point. You don't need to have it all figured out. You need to take one step. And if you've tried this before and stopped, that's not a character flaw. There's a reason it keeps happening and we deal with that here too. Introduce yourself below if you'd like. Tell me who you are, what you've tried, and what kind of life you're trying to build. I read everything. Welcome aboard. - Brian 🔥