https://www.facebook.com/reel/2538854556526162

Every week somebody posts a version of this in an agency group: "My niche is too saturated. There are already 30 agencies doing this in my city." It's not. Or at least, that's not why you're losing. When agency owners hit this wall, they do one of three things. They switch niches. They drop their price. Or they pile more services onto the menu so they look bigger. All three solve the wrong problem, because all three carry the same vague offer somewhere new. New niche, same sentence. Lower price, same sentence. Bigger menu, same sentence. The competition isn't what needs to change. The sentence is. 𝗪𝗵𝗮𝘁 "𝘁𝗼𝗼 𝗺𝘂𝗰𝗵 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻" 𝘂𝘀𝘂𝗮𝗹𝗹𝘆 𝗺𝗲𝗮𝗻𝘀 Go look at your homepage. If any of these are on it, you found the problem. "𝗪𝗲 𝗵𝗲𝗹𝗽 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗴𝗿𝗼𝘄 𝗼𝗻𝗹𝗶𝗻𝗲." Every agency in your city could put that on their site tomorrow. Some already have. When a prospect can't tell five agencies apart, they pick the cheapest one. Can you blame them? "𝗙𝘂𝗹𝗹-𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴." That's a menu, not an offer. You just handed a business owner a list and asked him to diagnose himself. He didn't call you so he could do your job. "𝗥𝗲𝘀𝘂𝗹𝘁𝘀-𝗱𝗿𝗶𝘃𝗲𝗻." Which results? By when? Measured how? A word every agency uses tells the buyer nothing. "𝗔𝗳𝗳𝗼𝗿𝗱𝗮𝗯𝗹𝗲." When nothing else about you is different, cheap is the only difference left. And somebody is always willing to be cheaper than you. "𝗪𝗲 𝘄𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 𝗮𝗹𝗹 𝗸𝗶𝗻𝗱𝘀 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀." A roofer doesn't want the agency that works with everybody. He wants the one that already knows why his phone goes quiet in January. Here's the thing: You're not competing with 30 agencies. You're competing with the fact that you sound exactly like all 30 of them. Your market isn't crowded. Your message is. 𝗪𝗵𝗲𝗿𝗲 𝘁𝗵𝗶𝘀 𝘀𝗵𝗼𝘄𝘀 𝘂𝗽 𝗶𝗻 𝘆𝗼𝘂𝗿 𝘀𝗮𝗹𝗲𝘀 𝗰𝗮𝗹𝗹𝘀 It shows up in one question: "So what makes you different?" If your answer is "we really care about our clients" or "we're great at communication," the call is over. You just don't know it yet. Every agency they talked to this month said the same thing.

Does anyone else dream in code or wake with the answer to a coding problem at 2 am? or is it just me?

Son # 3 child # 9 is taking his drivers test in 1 hour I need good vibes. He is going to pass the good vibes are for when he is loose on the road ROTFLMAO

I have been working on a wordpress based directory. I did a little work on it this morning. It is early in the process. It is built on divi 5 and has some profile functions already. This will have a ghl backend eventually. Here is what I have done so far: https://dev.kentuckianathrive.com/