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Non-Fiction Author Lab

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78 contributions to Non-Fiction Author Lab
Wikipedia and Google Pages
@Shane Vigeant Hi Shane - I know it's important to have a Wikepedia Page. I wrote text for one, then saw that you can't write it yourself. So how do people manage to get Wikepedia pages? I also tried to get a Google page (forget what it's called) but it told me it couldn't find any pages for me or the book. That doesn't make sense - the book has been around for 30 years and there are lots of pages that have information about it (that I didn't write myself). Can you help with information and advice? Thanks!
2 likes • 4d
Lots of questions here, haha. Lemme try and tackle 'em. Wikipedia pages - You'll only get the opportunity to get a wiki page about yourself if you pass their rules for "notability". (You have to be famous enough basically). Here's a more in-depth article on it. For Google Knowledge Panel, cross domain presence, and outside reviews...are all those podcasts, articles, interviews, reviews, etc. pointed (linked) to your website? Do you have these items listed on your website anywhere? The crawler robots need a way to link you (the person) to all of your cross domain presence across the web. If Google says it can't find any pages for you, that means you aren't actually linked to those things. I'd suggest compiling all of these and showcasing them on your website with links to all of these. Then, I would suggest hiring an expert to help you with making sure your website is being properly indexed, and help you with the Google Knowledge Panel as well. A local digital marketing agency can help you with all of these things!
1 like • 1d
@Lauriann Greene This is a pretty specialized service, so I'd either hire a contractor on Fiverr.com or find a local digital marketing agency who can help out! (I wouldn't know about pricing on this since we don't offer it)
Author Website
If anyone has an author website that they’re particularly proud of, can you share a link? I’d just like to see some good examples in order to get some ideas for my own page. Thanks in advance!
1 like • 9d
@Julie Broad Here's a few I'm proud of! https://bookminsterpress.org/ https://holleratyourdreams.com/ https://integritysurgery.org/
0 likes • 3d
@Jennifer Henry Yes, absolutely!
Shane's Monday Group Shout-out
Just got off the weekly meeting. Learned several new things about marketing books. As always, a well spent hour. Come join us next Monday, the 21st. Check the link in the Calendar.
0 likes • 5d
Thanks for coming Joe! Anyone is welcome to join!
Don't Understand Audit in ALK
Hi - I'd like to better understand the audit results in ALK, because they don't match up with the author bio and book description that ALK gives me. For example: 4. Owned Content Depth & Quality Score: 6 / 10 Her website and LinkedIn profile provide a solid foundation of content related to her expertise. However, the absence of verified structured data and engagement metrics suggests room for improvement in content depth and technical quality. What does "verified structured data" mean? I assume "engagement metrics" mean the number of people coming to my website? It's great to have the ALK audit, and it was great to have Julie's video audit. But there needs to be follow up so I can understand the meaning of both of these and ask a few questions. I'm not sure that the Monday session offers enough time to get this kind of information. Usually a program at this price point would include at least one opportunity for a one-on-one talk with someone - in fact, it was mentioned that this was included. As you can tell, I'm frustrated = there's a lot of judgment with little explanation and no next steps. That has only limited value. Can you help?
2 likes • 8d
6 out of 10 is pretty good for that category! Verified structured data is referring to search engines' ability to read the content on your website. Would you mind sharing some other aspects of the audit you're confused about and also the URL to your website so I can take a look for you?
Author Launch Kit delivers again
I am horrible at writing marketing boilerplate. However, for both of my books, ALK produced a starting point that with a couple hours of editing, I am extremely pleased to use for Bowker, Ingram and KDP. It also helped with my bio and keywords.
2 likes • 16d
Glad it could help you out Joe! Thanks for sharing
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Shane Vigeant
6
1,380 points to level up
@shane-vigeant-5050
Head of Digital Strategy at Book Launchers

Active 1d ago
Joined Apr 8, 2025
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