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2 contributions to Build Your Author Career
Time to Celebrate our Wins!
This past week was the last full week of September. What is something you accomplished this past week? What is your goal for next week? Let us know!
Time to Celebrate our Wins!
1 like • Sep 28
@Heidi Richards Mooney Congrats!
1 like • Oct 2
@Roxanne Bocyck I have a new banner that I am going to use at the October 18 book fair at the Brighton Library. I'll post that.
What have you found to be your most effective marketing tactic?
Most of us write from the heart. The majority of financially successful authors I have interviewed write for the money. They start with a deep dive to select a target market and write specifically to that audience. They also bring other things to the stage that amplifies the credibility of their brand. What marketing tools have worked well for you and what else besides the book adds to your unique selling proposition?
3 likes • Sep 26
For me it has been showing up at libraries and asking them to add my book to their collection. I get pretty good levels of interest, and I am no longer just a paragraph in some catalog. To my surprise libraries then ask me to do an author presentation rather frequently. I do have a structured approach that I worked out. I leave a 3" x 5" card with all of the order information on one side (plus my Kirkus one sentence), the other side has a summary of who the book is for/what the story is about.
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Scott Reisfield
2
3 points to level up
@scott-reisfield-6417
I write about what fascinates me, both fiction and non-fiction.

Active 6d ago
Joined Sep 22, 2026
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