Anyone can crank 10k words with chatgpt, but 99% gets ignored. One marketer I worked with switched from posting AI blogs to building AI-assisted email sequences. Instead of vanity traffic, they got 23 booked calls in a month. AI is a tool for leverage, not a dumping ground for filler. If you don’t pair it with strategy, you’re just adding to the noise.

Chasing every shiny AI tool leaves you buried in drafts, not results. My process: generate 10 ideas, shortlist 2, polish by a human, test them live. One brand wasted weeks on AI ebooks that no one read, while one polished AI-assisted thread pulled in 10x leads. The difference wasn’t the tool; it was the workflow. Focus beats volume every single time.

AI marketing isn’t just using AI tools, it’s making ai use you as a source. Three steps: build Q&A content, add schema, and refresh prompts weekly. I tested this with a crypto blog and it landed in chatgpt answers in under 2 weeks. Alt path is paying for pricey tracking tools, but automation in make works fine.

I tested a mini workflow last month: chatgpt for headlines, canva for images, then manual tweaks to tone + CTA. Result: cut creative time by 70%, but CTR only went up after I added my own story into the copy. Lesson: AI drafts, humans persuade. Anyone else finding that AI gets you to “good,” but you still need that last 10% polish? Share your go-to human touch below.

I keep hearing two camps: "AI is making marketing soulless; everyone sounds the same." "AI is letting creative marketers move 10x faster." Here’s my take: AI doesn’t replace marketers. It replaces lazy marketers. I've been using AI to: -Write email sequences that get 60%+ open rates -Auto-personalize DMs at scale -Create TikToks + reels from a single blog post But I still think creativity + strategy matter more than ever. What do YOU think, is AI hurting or helping real marketers? Drop your opinion (I’ll share my favorite AI stack with the best takes)