Greetings Brand Launch Family 🫶🏾 @Mugzy Jimison posted a video today on Instagram about re-dropping content, and I wanted to share my own testimonial about it 🙌 I absolutely adore, re-dropping content because it is truly one of the biggest brand growth hacks in content, creation. Some days you find yourself not having fresh content to drop, and what an easy, stress-free way to get your content out for the day than to re-drop a piece of content and use that unlimited creativity of yours? Let’s look at these numbers… 1) This video is of me throwing away blood products into the trash. Obviously controversial, but the first time I posted it on November 24th, it only got 4125 views. No text hook, no good music, a weak caption, and weak cover, it was absolute trash 🤮 Now, when I re-dropped this video on January 11, I added a catchy text took, a great explanation in the caption, and music that went to the movement in the video… And it got 5,416,104 views and counting. 2) The next video is a video of blood from an alcoholic. Also triggering and controversial, and I knew that it had greater potential. The first time that I dropped it on January 4, it got pretty good views, 209,660…Or so I thought. 😳 The music was good, but the text hook was too scientific for the general population to understand. When I re-dropped it on May 7, just recently, I changed the text hook, emojis, the music, and really explained what was happening in the caption… The views are now at 1,750,162. See how the small changes can make a significant impact? When I first started in the paid Brand Launch community, I showed up to nearly every single call each week. Mondays, Wednesdays, and Fridays. Mugzy was on my ass about small changes making significant impacts in my engagement. He was absolutely right. Still have a long ways to go… But I’m grateful for the direction I’ve gotten from Mugzy and others in the community. I suggest that everyone hops on the Wednesday editing calls! They’re super critical for you to sharpen your content creation skills.