My favourite campaign to run is also the stupidest one. Which is usually how you know it’s good. Every time Amazon does Prime Day, I do my own version. Not because I have warehouses full of air fryers, dog shampoo, and tiny cameras people buy because they’ve decided they’re suddenly a YouTuber. I do it because Prime Day gives everyone permission to buy. People are already in “deal mode”. So instead of fighting for attention like a Victorian orphan shouting over Jeff Bezos… I borrow the moment. And I run: Make Us An Offer. The yearly subscription opens up. People can make literally any offer they want. We look at it. Then we either accept it, counter it, or send back something mildly offensive like: “Absolutely not, but I respect the confidence.” And honestly, it’s one of the most fun campaigns we run. People reply. They negotiate. They laugh. Some take the mick. Some make surprisingly sensible offers. And the best part? It makes sales without feeling like a sad little discount code wearing a party hat. That’s the bit I want you to notice. Most people overthink promos. Then three weeks pass and the campaign is still sat in a Google Doc Make Us An Offer works because it turns buying into a tiny game. It gives people a reason to engage. And it lets your audience feel like they’re part of the deal, not just being sold at. So steal this. Next time there’s a big buying moment happening around you, don’t watch it go past. Borrow it. Black Friday. First sunny weekend of the year. January “I’m a new person now” season. Whatever fits your world. Then give people a simple reason to raise their hand. Not a complicated funnel.

I HOPE 😂 Sniper Week is officially here. If you've been reading every post... Liking nothing. Saying nothing. Opening the community, thinking "I should say something"... And then not saying it. This week is yours. Here's the thing nobody says out loud. The same reason you've been quiet in here... Is the exact same reason your best offer is still sitting in your head instead of making you money. Sniper Week fixes both. This community was built on one idea. Closing a $5k deal while watching TV. Waking up to sales from one email. Getting on a call where the prospect argues to pay MORE. Not the 4am alarms. Not the 47 cold DMs a day hoping one sticks. Not the 16-hour days grinding your way to a number that keeps moving. Make Em Beg To Buy exists for people who make their offer so good... Prospects talk THEM into buying. That's what this week is. Five days. Five posts. Each one built to give you something you can actually use. And Travis has been quietly planning something for every sniper who surfaces this week. Watch his comments. 👀 But first. Day 1 is simple. Drop ONE word below. The one word that says why you bought this book. One word. That's it. Take your shot, Sniper. 🎯 👇

Most people would KILL for a 5,000 people big skool community. Guessing you'd love that too. One of my partners charged me with filling his skool community. Just like you, he was didn't want it to be a ghost town... Which got me wondering... If you'd be interested in hearing how I get him people reaching out to him, how he gets people in his community for under $2 every single day? How soon would you like to start seeing people request to join your communities? Or your partners communities? Without you spending a fortune on ads (my partners spend $5-25 a day on ads, filming loads of videos, dancing on TikTok...)

Imagine starting every day with a handful of people who've already shown you they're interested. Not organic reach. Not hoping a post lands. Just... a steady stream of warm conversations waiting for you. That's what $5 a day does. Most people have been told ads are expensive. That they don't work unless you've got a big budget and a funnel and a whole setup. Here's what they weren't told: > Ads don't have to buy customers. > They just have to buy conversations. And $5 a day buys you plenty of those. Someone cold sees your post. Something resonates. They raise their hand — a comment, a reaction, a signal. You slide in. One question. They open up. And suddenly you're not chasing anyone. You've got people to talk to every single day. Daily sales don't come from better copy or bigger audiences. They come from never running out of people to have a conversation with. $5 fixes that. What would your day look like if you always had 5-10 warm people to talk to?

Not because it's hidden. Because nobody pointed at it and said > that one. That's the one worth building. The 1st of the month used to feel like a reset button nobody asked for. Everything you earned last month? Gone. Start again. Most people assume that's just how income works. It isn't. There's a version where the month starts where the last one left off. Not because you worked harder. Because the income is attached to something. An audience, a community, a list. That keeps moving whether you show up that day or not. You don't need to build that thing. Someone already did. And some of them will give you a percentage of what their audience spends — in exchange for something you probably already have. Not a product. Not a team. Not a ad budget. Just a skill, a conversation, and the right question at the right moment. I know someone who set one of these up in a 20 minute Zoom. Didn't pitch. Didn't sell. Just asked: "what would it be worth to you if someone like me handled this and took a cut instead of a fee?"