I ran two calls inside Mindset Skool yesterday morning. The premium call and the community call. There was so much gold in them I didn't want it stuck behind a paywall. So here it is. Every lesson worth keeping, no names, nothing held back. Grab a coffee. This one's long on purpose. 𝟭. 𝗬𝗼𝘂𝗿 𝘃𝗶𝗲𝘄𝘀 𝗮𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘁𝗼 𝗱𝗿𝗼𝗽. 𝗧𝗵𝗮𝘁'𝘀 𝗻𝗼𝗿𝗺𝗮𝗹. Every year, right around now, my numbers go down on every platform. Brands are spending buckets of money buying eyeballs for the holidays, and you're competing with them. Don't read it as "nobody wants my stuff." Keep posting. You don't need tons of people watching. You need the right people. One year I posted a reel on December 26th after weeks of nothing. It did 800,000+ views. Same stuff I'd been saying all along. 𝟮. 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 𝗮𝗻𝗱 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 𝗮𝗿𝗲 𝘄𝗵𝗲𝗻 𝗽𝗲𝗼𝗽𝗹𝗲 𝗯𝘂𝘆. Attention gets harder. Wallets get looser. These are the two biggest spending months of the year. So this is the time to put your offer in front of people. 𝟯. 𝗬𝗼𝘂 𝗱𝗼𝗻'𝘁 𝗻𝗲𝗲𝗱 𝗮 𝗻𝗲𝘄 𝗼𝗳𝗳𝗲𝗿. 𝗕𝗿𝗲𝗮𝗸 𝗼𝗳𝗳 𝗮 𝗽𝗶𝗲𝗰𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗼𝗻𝗲 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲. Got a 90-day program? Pull out one smaller result and sell it as a 6 or 7-week sprint that ends December 31st. That's exactly what I'm doing. Same offer, same price, a little longer, one clear result: four figures by the end of the year. 𝟰. 𝗠𝗮𝗸𝗲 𝗝𝗮𝗻𝘂𝗮𝗿𝘆 𝟭𝘀𝘁 𝘁𝗵𝗲 𝘃𝗶𝗹𝗹𝗮𝗶𝗻. Everyone's waiting for "new year, new me." We all know how that movie ends. Your offer is for the person who doesn't want to roll into January from zero. Start now. Show up to the new year with momentum. 𝟱. 𝗣𝗶𝗰𝗸 𝘁𝗵𝗲 𝗿𝗲𝘀𝘂𝗹𝘁 𝘁𝗵𝗮𝘁 𝘀𝗼𝘂𝗻𝗱𝘀 𝗲𝗮𝘀𝘆, 𝗻𝗼𝘁 𝘁𝗵𝗲 𝗼𝗻𝗲 𝘁𝗵𝗮𝘁 𝘀𝗼𝘂𝗻𝗱𝘀 𝗵𝗮𝗿𝗱. One member on the call is a personal trainer. His first idea was "lose 10 pounds over the holidays." Sounds hard. So we flipped it. "Eat the stuffing and the mashed potatoes and don't gain 10 pounds." Then on January 1st his clients have 10 to lose instead of 20. Same skill. Way more desirable. Whatever you teach, there's a version of that. The result that sounds easy beats the one that sounds like work. 𝟲. 𝗟𝗲𝘁 𝘁𝗵𝗲𝗺 𝘄𝗶𝗻 𝘁𝗵𝗲𝗶𝗿 𝗺𝗼𝗻𝗲𝘆 𝗯𝗮𝗰𝗸.

You won't believe this. Audio not good. No thumbnail. Camera is grainy. 122k views. Go watch and quit asking me about my background and my mic. Go record and post. Here's the channel: https://www.youtube.com/@NothingButaNumber Go see for yourself.

No website. No logo. No course. No ads. I did 200 free coaching calls before anybody paid me. Then someone hired me for $1,500. I didn't have any of that stuff. I just made a video on exactly what I'd do if I had to start over today: https://youtu.be/Uh8zw3UrxS0 𝗧𝗵𝗲 𝘀𝗵𝗼𝗿𝘁 𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝟭. 𝗧𝗵𝗲 𝗼𝗳𝗳𝗲𝗿. Two sentences. What result do you help someone get? That's it. 𝟮. 𝗔 𝗹𝗶𝗻𝗸. A calendar and a Zoom link. That's your whole tech stack. 𝟯. 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻𝘀. Your audience is in your phone. Text people. Tell them what you're doing. 𝟰. 𝗚𝗲𝘁 𝗸𝗻𝗼𝘄𝗻. Short videos. Go live. Do it for 90 days minimum. Notice what's not on the list. So here's your homework. Write your offer in two sentences below. I'll read every one. PS. This whole video took me about 3 hours. The editing ran while I was hanging out with my family. Simple beats perfect. Every time.

Fear of judgement and negative comments will derail you. If you choose to allow it. I get them. I've had people say awful things to me on the internet. I got one today. Here's how I'm choosing to handle it. Watch the video. My hope it that it will inspire you to move past the stories you tell yourself.

🛼 Hi Everybody! I absolutely love this group and Brian’s videos ROCK, right? You all have great energy here especially in you comments. 💕 A few of you may have already crossed Skool-paths w/ me (from our other mutual Skool circles) but if we haven’t met yet… 👠 I’m Sahnye (Son-Yay) and I’m a lil sassy, upbeat 90s 80s & Disco / Yacht Rock retro music / TV/ Movie pop culture lover who joined Skool in June. Since then I took 2 months to support other Skool groups, make friends etc. and put together my own free FUN Skool community that had a soft launch on Aug 13th! (Yay) Now I’m up early today in California with butterflies in my belly as it’s FINALLY time to host OWN first Skool fun Zoom call event tomorrow! It’s especially exciting because I host 3 Zooms every week full of 90s 80s & 70s fun + we talk about my OTHER favorite topic: Making passive income by just doing what we LOVE! (Cool, right?) 💜 So please stop by my FREE Skool group, Residual Dancers and if it sounds fun, join us! Also add our fun Zoom calls to your calendar since we have 3 per week: Every Tues (80s party), every Wed (90s party) and/or every Thurs (either Disco or Yacht Rock)! As always, I am cheering you all on here in this group in all you say and do. You make this group special with your comments and posts. Thank you for your warm welcome here and I hope to make more friends along the way. See you all soon. Cheering you all on! Xoxo 🛼😘