What is stopping you from operating in your Zone of Genius? In the book The Big Leap, the author identifies “The Upper Limit Problem” as the one obstacle blocking a person from achieving greatness. Hendricks divides human performance into four zones: Genius, Excellence, Competence, and Incompetence. His book inspired me to create the attached graphic. The Upper Limit Problem can keep a person stuck in one of the comfort zones, never to achieve genius. Now that we’ve outlined the problem, how can high achievers break through and achieve their potential? ULP: YOUTHFUL DEFINITION Hendricks holds a PhD in psychology. He has studied human behavior for decades. He openly discusses his observations with his family, including the youngest members. His 12-year-old granddaughter explains the upper limit problem in these words: "If you don’t know it’s OK to feel good and have a good time, you’ll do something to mess up when things are going well." Brief and clear. One could say that the upper limit problem is a form of self-sabotage. INTERNAL THERMOSTAT Hendricks has observed that we humans are equipped with an internal “thermostat” that sets an upper limit on our performance. When we produce better results than we believe we deserve, the thermostat kicks in and we engage in self-sabotage. We pull our performance back down to the “acceptable” level set by the thermostat. The thermostat controls our performance. For most of us, the thermostat level was set in early childhood, long before we learned to think for ourselves. Teachers, parents, kids on the schoolyard, authority figures, co-workers, peers… all have a role in setting our early thermostat. Most of us live with that initial (limited) setting for the rest of our lives. Fortunately, once we know that the thermostat exists, we can take action. HUMANITY'S UPPER LIMIT Once Hendricks discovered a pattern for the upper limit problem, he began to see its manifestations everywhere. We can even see the upper limit problem played out on a global scale.

Hi Community, I've been having a big problem evicting a tenant that doesn't follow house rules. He keeps threatening us with LBT. We have served him quite a few forms, talked to intermediator, cops, paralegal, lawyers. Now he's calling the cops on us house owners. How else can I get him out? It's been a toiling 3 months of back and forth.

How is everyone creating their follow up process or nurture campaign for potential lenders after you host a private lender event. What’s been most successful for you and how often do you follow up?

This summer, I’m stepping on two of the biggest real estate stages in North America: - The REI Summit in Austin with Brandon Turner - The Limitless Expo in Dallas with Ken McElroy Grateful? Absolutely. Excited? Of course. But most of all—I’m intentional. Because when you’re speaking to thousands of real estate investors, operators, and business owners… You don’t get a second chance to make an impact. Most Speakers Try to Sound Smart. I Try to Start a Movement. Too many people step on stage trying to flex. Impress the audience. Show off their resume. Drop numbers. I take the opposite approach. I want to say the thing they didn’t even know they needed to hear. Why? Because insight sticks longer than information. And transformation beats tactics—every time. Here’s My 3-Step Framework for Preparing a Talk That Hits This is the same process I teach inside our Capital Accelerator program. It’s how we train real estate investors to raise 7-figures and speak with authority—whether on a stage or in a boardroom. 1. Lead With Leverage I never start with slides or stats. I start with a core belief I want to shift. For me, it’s this: “Capital is the ultimate form of leverage.” If I can shift someone’s thinking around that one idea, the rest of the talk does the work on its own. 2. Build the Arc A talk isn’t a list of tips. It’s a story that pulls people forward. I walk them through a transformation: From: chasing investors, relying on luck, struggling to scale To: packaging their authority, attracting aligned capital, building a real business This is where our Unfair Advantage™ work and the Funds First Formula comes in. 3. Sell the Vacation, Not the Plane Ticket I don’t just teach how to raise capital. I paint the picture of life after they master it. - Freedom to say no - Control over your timeline - The power to scale at will Nobody wants a PPM. They want peace of mind. So I show them what that looks like. The Hidden Goal of Every Talk I Give

Most investors wait for the perfect deal. But the truth? If you’re not raising now, you’ll miss the window that creates generational wealth. In this video, I walk you through exactly why the next 12–24 months will define the next decade in real estate—and what you can do to position yourself now. You’ll hear lessons from my first fund in 2011, what I learned from mentors like Ken McElroy, and why replacement cost is today’s biggest unfair advantage. I also break down U.S. vs. Canadian multifamily, where the next distress is coming from, and how to attract investors before the crash hits. If you’re serious about scaling—this is your call to dig your well before you’re thirsty.