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First year raising funds for a new organization…effectively same audience as last year Their efforts last year from live auction were approximately 10k. This year, after consulting them pre-event on various live methods of fundraising and run of show, the group landed on doing Heads or Tails to kick off the live portion of the event, followed by live auction of 8 items and then a mission moment story with a paddle raise. The heads or tails raised $2050. Live Auction raised $36,600 Paddle raise did $26,200 Total live brought $64,850 vs the $10,600 last year! 6X their live total of previous year = one happy customer!! Needless to say, the event is won prior to event night.