Using Google ads via the Youtube Studio to promote Shorts. I always liked the idea of dedicating an adspend budget for content rather than Meta ads, but I haven't tried it on Youtube yet. If anyone tried it, I want to ask a couple questions: 1. Is it worth it? - Does it result in engaged viewers / subscribers? - Cost per views / subscribers? - Which strategy to use: Subscribers, Views, Community visits? 2. How to go about it? - I assume I should promote only those shorts that have high engagement %? If so, how long to wait after uploading the short, to start promoting? - Any other recommendations? Let me know if there's any information you could give me 😄