Not sure anymore where I read it but the source was saying that NAP is less important today than in the past. This seems to be a misconception, or is it? Do you think it is still important? What providers are you using for this? In the past I used Vandesta for this, amongst other things, but have since moved away from them. I'm considering BrightLocal, Whitespark, Yext, Moz and Semrush. What's your experience? Thanks

Most agency owners are fishing in the same three ponds: cold email, paid ads, and referrals. And then they wonder why their pipeline feels competitive, expensive, or unpredictable. The reality is that some of the best lead sources for agencies are hiding in plain sight. They're underused not because they don't work, but because they require a different kind of effort, patience, positioning, or relationship capital instead of a tool and a list. Here's what's actually working right now for agencies that have stopped fighting over the same depleted territory. 1. The "Failed Launch" Ecosystem Every week, SaaS companies, e-commerce brands, and service businesses quietly shelve their paid ad campaigns, shut down their funnels, or pause their content strategy, not because the business is bad, but because whoever they hired didn't deliver. These are some of your warmest possible prospects. They've already made the decision to invest in marketing. They have proof of budget. And they're sitting on a failed experience with someone else, which means they're emotionally ready to try again with the right partner. How do you find them? A few ways: First, job boards. When a company posts a marketing manager, head of growth, or CMO role, there's often a 60-day gap between "we fired the agency" and "the new hire starts." That's your window. Search LinkedIn or Indeed for those roles in your target niche and reach out to the founder or ops lead, not to pitch, but to offer a short conversation about what's broken in the transition. Second, Clutch and G2 reviews. Filter for 2-3 star reviews of agencies in your category. Read the complaints. You'll find companies that are still actively frustrated. Cross-reference to see if they're still active (LinkedIn, recent blog posts, hiring signals), then reach out with direct empathy: "I read your review of [agency] and I've heard that exact complaint from three clients we've taken on this year. Not pitching you, just curious what happened and whether you've found a solution."

Post your 3 weekly goals in the smart format… These should your 3 high priority tasks... Don’t forget to report on last week's goal results… If you didn’t meet your goals, reflect a bit about why you missed the mark. Share your reflection if you’d like to do so.

1 was a Premium listing and during the delivery meeting I offered my GBP and Review Managment services. $500 setup and $500 MRR. The other was an existing client that has 2 GBPs. I am optimizing the 2nd one for an additional $200. I gave a discount because it's the second GBP and they previously paid me to remove/consolidate accidentally created GBPs.

To all the dads out there… I hope you have a wonderful day!